Axis Direct vs Mangal Keshav (Compare Axis Direct vs Mangal Keshav)

So many brokers are offering stock trading & Demat services in India, which one is best, which one provides the services at the lowest price, provides best mobile trading application, the best research team, etc. All answers to your questions would be available here.

Here we provide side by side comparison between Axis Direct vs Mangal Keshav, Below comparison of Axis Direct vs Mangal Keshav highlights the variations of Brokerage charges & services offered, Compare their ratings, brokerage & AMC charges, Investment choices, Customer Service, Demat Account, features, Platforms, and running offers.

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One on One comparison of Axis Direct vs Mangal Keshav is given below:

Axis Direct

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Mangal Keshav

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	Axis Direct	Mangal Keshav

About The Brokers	Axis Direct : "AxisDirect is the flagship brand of Axis Securities Ltd offering simplified investment solutions to retail customers. AxisDirect is among top 10 brokerage house in In >>> more	Mangal Keshav : Mangal Keshav was started in 1939 and since then dedicatedly working towards serving their customers. They have evolved their working accor >>> more
Find More Information about the Broker :	Axis Direct : OVERVIEW BROKERAGE PRODUCTS & SERVICES TRADING PLATFORM & TOOLS RATING	Mangal Keshav : OVERVIEW BROKERAGE PRODUCTS & SERVICES TRADING PLATFORM & TOOLS RATING
Type of Broker	Axis Direct : Full Service Broker	Mangal Keshav : Full Service Broker
Promo/offers	Axis Direct : Special Offer: No AMC charged on Demat account for the first year + Get high leverage on intraday products and up to 4 times in E-Margin + Get Axis Direct 3-in-1 account + Research Services.Get the offer	Mangal Keshav : N/A
Pros	Axis Direct : 3-in-1 online trading account. Security of your investment & money Decent trading software. Derivatives trading, NRI services, mutual funds, IPOs. Trading is available in both BSE and NSE. Free Research services	Mangal Keshav : Provides NRI trading. Strong customer support system. PAN India presence with 365 branches. Professional representatives for proper guidance. Broker member of Dubai gold and Commodities Exchange (DGCX)
Cons	Axis Direct : No commodity & Currencytrading. Very High brokerage. Installable trading terminal cost at Rs 2999 per year. Minimum brokerage charges. Low Exposure	Mangal Keshav : The broker does not provide any kind on mobile base trading. No-proper trading plans available with the broker.
Why This	Axis Direct : A Unique 3-in-1 On-line Trading Account, which includes Axis Banks Saving Account, Axis Direct Trading Account and Axis Direct Demat Account, is the key offering for retail stock market investors in India. Security: Instead of transferring monies to a broker's pool or towards deposits, you can manage your own demat and bank accounts when you trade through Kotak Securities. It provides you the flexibility to pay only when you trade. E-Broking House with >11 Lac customers. 1 paisa per lot for same day square off option trading or Rs 10 per lot for carry f/w Options trade Facility to trade in Equities, IPO's, Bonds, FD's, ETF's, Mutual Funds, F&O and Currency derivatives etc. Add on services like relationship manager, tips & recommendations, technical research, market pointers, periodical research reports, training and education. Axis Direct offers classroom sessions, webinars, Online Tutorials and Articles by Experts to help beginners understand basics.	Mangal Keshav : Diversity in investment. Dedicated relationship managers and experts who can help you in portfolio management. Provide Services to NRIs. 325 business units all across states provides extensive reach to the customers. In-depth market research and correct evaluation of market trends gives you a clear idea which stock to invest upon. Real-time report and data. Also provides quick platform for the transactions.

Axis Direct vs Mangal Keshav Account Opening & AMC Charges

Axis Direct Trading Account Opening Fee is ₹900 and Mangal Keshav Trading Account Opening Fee is NULL . Axis Direct Demat Account AMC is ₹650 and Mangal Keshav Demat Account AMC is NULL .

	Axis Direct	Mangal Keshav
Trading Account Opening Fee	Trading Account Opening Fee : ₹900	Trading Account Opening Fee : NULL
Demat Account Opening Fee	Demat Account Opening Fee : ₹0	Demat Account Opening Fee : NULL
Demat Account AMC	Demat Account AMC : ₹650	Demat Account AMC : NULL
Trading Account AMC	Trading Account AMC : ₹0	Trading Account AMC : NULL

Axis Direct vs Mangal Keshav Brokerage Charges

Axis Direct Brokerage Charges Equity Delivery is 0.50% and Equity Intraday is 0.05% and Equity Options is Intraday: ₹0.01 per lot | Carry Forward: ₹10 per lot . Mangal Keshav Brokerage Charges Equity Delivery is 0.30% and Equity Intraday is 0.03% and Equity Options is ₹100 per lot .

	Axis Direct	Mangal Keshav
Plan Name	Plan Name : Fixed Plan	Plan Name : Basic Plan
Equity Delivery	Equity Delivery : 0.50%	Equity Delivery : 0.30%
Equity Intraday	Equity Intraday : 0.05%	Equity Intraday : 0.03%
Equity Future	Equity Future : 0.05%	Equity Future : 0.03%
Equity Options	Equity Options : Intraday: ₹0.01 per lot \| Carry Forward: ₹10 per lot	Equity Options : ₹100 per lot
Currency Futures	Currency Futures : 0.05%	Currency Futures : 0.03%
Currency Options	Currency Options : Intraday: ₹0.01 per lot \| Carry Forward: ₹10 per lot	Currency Options : 0.03%
Monthly Fee	Monthly Fee : NA	Monthly Fee : NULL
Margin Trading	Margin Trading : -	Margin Trading : -
Commodity Futures	Commodity Futures : 0.03% (Each Leg)	Commodity Futures : -
Commodity Options	Commodity Options : -	Commodity Options : -

Axis Direct vs Mangal Keshav Transaction Charges (Per Crore)

Axis Direct Transaction Charges (Per Crore) Equity Future is NSE ₹190 | BSE ₹300 and Equity Options is NSE ₹5000 | BSE ₹300 . Mangal Keshav Transaction Charges (Per Crore) Equity Future is ₹190 Per Cr and Equity Options is ₹5000 Per Cr .

	Axis Direct	Mangal Keshav
Equity Delivery	Equity Delivery : NSE ₹325 \| BSE ₹300	Equity Delivery : ₹325 Per Cr
Equity Intraday	Equity Intraday : NSE ₹325 \| BSE ₹300	Equity Intraday : ₹325 Per Cr
Equity Future *	Equity Future : NSE ₹190 \| BSE ₹300	Equity Future : ₹190 Per Cr
Equity Options *	Equity Options : NSE ₹5000 \| BSE ₹300	Equity Options : ₹5000 Per Cr
Currency Futures *	Currency Futures : ₹190	Currency Futures : ₹110 Per Cr
Currency Options	Currency Options : ₹5000	Currency Options : ₹4000 Per Cr
Commodity	Commodity : NA	Commodity : -

Axis Direct vs Mangal Keshav Other Charges

Axis Direct Minimum Brokerage is ₹20 per executed order and Call & Trade is Rs 20 per call post 20th call per month . Mangal Keshav Minimum Brokerage is Null and Call & Trade is Null .

	Axis Direct	Mangal Keshav
Minimum Brokerage	Minimum Brokerage : ₹20 per executed order	Minimum Brokerage : Null
Call & Trade	Call & Trade : Rs 20 per call post 20th call per month	Call & Trade : Null
Stamp Duty *	Stamp Duty : Charges as per the state of residence	Stamp Duty : Charges as per the state of residence
DP Charges (on sell side)	DP Charges (on sell side) : 0.04% (minimum Rs 25 per instruction)	DP Charges (on sell side) : Null
Other Miscellaneous Charges	Other Miscellaneous Charges : -	Other Miscellaneous Charges : -

Axis Direct vs Mangal Keshav Features

Axis Direct and Mangal Keshav both offer a host of features, trading tools & platforms to their clients. Their comparative analysis is in the below table:

	Axis Direct	Mangal Keshav
Trading Platform	Trading Platform : DirectTrade, Swift Trade	Trading Platform : ODIN Diet
Placing orders through charts	Placing orders through charts : No	Placing orders through charts : -
Trading Alerts	Trading Alerts : Yes	Trading Alerts : -
Research and Advice / Trading Tips	Research and Advice / Trading Tips : Yes	Research and Advice / Trading Tips : Yes
Detailed Education Initiatives	Detailed Education Initiatives : Yes	Detailed Education Initiatives : No
Unique features & Offers	Unique features & Offers : Can trade in 32 exchanges through Saxo Trader	Unique features & Offers : -
Referral Program	Referral Program : Rs.500 per referal	Referral Program : -
Margin Against Shares (Equity Cash) *	Margin Against Shares (Equity Cash) : -	Margin Against Shares (Equity Cash) : Yes
Margin Against Shares (Equity F&O) *	Margin Against Shares (Equity F&O) : -	Margin Against Shares (Equity F&O) : Yes

Axis Direct vs Mangal Keshav Demat Account Charges

A comparative table of various demat account charges between Axis Direct and Mangal Keshav is below:

	Axis Direct	Mangal Keshav
Depository Service Provider	Depository Service Provider : CDSL	Depository Service Provider : CDSL & NSDL
Account Opening Fee	Account Opening Fee : Nil	Account Opening Fee : NIL
Advance Deposit	Advance Deposit : Nil	Advance Deposit : Deposit Scheme? ₹1000/- where AMC will not be charged and amount will be refundable at Time of Closure of demat account. If the account is closed prior to one year deposit amount will not be refunded.
AMC	AMC : Retail Account: Axis Bank Customer: ₹650 per year (1st year free). ₹2500 for client who has not authorised bank to debit Demat ac charges from Bank ac maintained with Axis Bank. Non-Axis Bank Customer: ₹250 per year (1st year free) BSDA Account: Nil for holding value till ₹50,000 ₹100 per year for holding value from ₹50,001 to ₹2,00,000 Holding value above ₹2,00,000 tariff for Retail account will be applicable. Corporate Account: ₹400 for Axis Bank clients + CDSL AMC of ₹500 ₹600 for non-Axis Bank clients+ CDSL AMC of ₹500	AMC : Scheme A: ₹750/- Individual Scheme B: ₹199/- Individual Scheme C: ₹500/- NRI Scheme D:₹199/- Plus CDSL Charges for Corporate
Dematerialisation Charges	Dematerialisation Charges : Retail / BSDA Account: ₹5 per certificate subject to minimum of ₹50 per request, whichever is higher. ₹50 per request as courier charges for mutual fund Units. Corporate Account: ₹2.50 per certificate subject to a minimum of the ₹50 per request.	Dematerialisation Charges : ₹ 150/- Inclusive of Courier Charges + ₹ 100/- Per Certificate
Rematerialisation Charges	Rematerialisation Charges : Retail / BSDA Account: ₹20 for every 100 securities or part thereof or ₹50 per request whichever is higher. ₹50 per instruction for mutual fund Units. Corporate Account: ₹20 per certificate subject to minimum of ₹50 per request	Rematerialisation Charges : Upfront ₹ 150/- plus CDSL Charges Inclusive of Courier Charges + ₹ 100/- Per Certificate
Transaction Charges (Credit)	Transaction Charges (Credit) : -	Transaction Charges (Credit) : -
Transaction Charges (debit)	Transaction Charges (debit) : Retail Account: 0.04% of the value of the transaction (Min ₹25 per instruction) whichever is higher. ₹25 flat per instruction for mutual fund units. BSDA Account: 0.06% of the value of the transaction (Min ₹50 per instruction) whichever is higher. ₹50 flat per instruction for mutual fund units. Corporate Account: 0.04% subject to minimum of ₹23 per instruction.	Transaction Charges (debit) : 0.05% On the Value of the Debit Transactions with Minimum ₹100/-
Pledge Creation Charges	Pledge Creation Charges : Retail Account: 0.04% of the value of the transaction (Min ₹50 per instruction) whichever is higher. BSDA Account: 0.06% of the value of the transaction (Min ₹50 per instruction) whichever is higher. Corporate Account: Flat ₹50 per request.	Pledge Creation Charges : Charge Charged By the Depository + 0.02% On the Value of the Application
Pledge Creation Confirmation Charges	Pledge Creation Confirmation Charges : Nil	Pledge Creation Confirmation Charges : NIL
Pledge Invocation Charges	Pledge Invocation Charges : Retail Account: 0.04% of the value of the transaction (Min ₹50 per instruction) whichever is higher. BSDA Account: 0.06% of the value of the transaction (Min ₹50 per instruction) whichever is higher. Corporate Account: Flat ₹50 per request.	Pledge Invocation Charges : Charge Charged By the Depository + 0.02% On the Value of the Application
Failed Instruction Charges	Failed Instruction Charges : ₹10 per Instruction	Failed Instruction Charges : NIL
Other Charges	Other Charges : Ad-hoc Statement - ₹100 per statement Quarterly (Physical) statement Retail Account - Nil BSDA Account - ₹25 per statement Account Modification Charges Retail Account - Nil BSDA Account - ₹100 DIS Booklet Charge Retail Account - NIL BSDA Account - ₹200 per booklet Redemption of mutual fund units through DP - ₹25 per instruction	Other Charges : NIL

Axis Direct vs Mangal Keshav Basic Details

Axis Direct Year of Incorporation is 2005 and Total Number of Clients is 389,500+ and Total Number of Branches is 3000+ . Mangal Keshav Year of Incorporation is 1939 and and Total Number of Branches is 325+ locations .

	Axis Direct	Mangal Keshav
Year of Incorporation	Year of Incorporation : 2005	Year of Incorporation : 1939
Active Exchange Memberships	Active Exchange Memberships : NSE, BSE, MCX	Active Exchange Memberships : NSE, BSE, MCX, NCDEX
Demat Services	Demat Services : NSDL	Demat Services : CDSL & NSDL
Website	Website : https://simplehai.axisdirect.in	Website : www.mangalkeshav.com/
Contact Details	Contact Details : 18002100808	Contact Details : +91 22 6190 8000
Total Number of Clients	Total Number of Clients : 389,500+	Total Number of Clients : -
Total Number of Branches	Total Number of Branches : 3000+	Total Number of Branches : 325+ locations
Products *	Products : Equity, Derivatives, Mutual Fund, SIP, ETFs, Tax Savings, Fixed Income, IPOs, Fixed Deposits, Loans, Tax Services, NPS and Insurance.	Products : -

Axis Direct vs Mangal Keshav Charts and Data

Axis Direct and Mangal Keshav both offer a host of Charts & Data for better decision making to their clients. Their comparative analysis is in the below table:

	Axis Direct	Mangal Keshav
Live data source	Live data source : NSE, BSE, MCX	Live data source : BSE, NSE
Advanced Charting tools	Advanced Charting tools : Yes	Advanced Charting tools : Yes
Multi-Chart Setup	Multi-Chart Setup : -	Multi-Chart Setup : -
No.of indicators	No.of indicators : 40	No.of indicators : -
No.of charts can be opened	No.of charts can be opened : -	No.of charts can be opened : -
Live Scanners	Live Scanners : -	Live Scanners : -
Customizable screeners	Customizable screeners : No	Customizable screeners : -
Trading from charts	Trading from charts : No	Trading from charts : -
Compare Symbol performance on Chart	Compare Symbol performance on Chart : No	Compare Symbol performance on Chart : -
Options charts	Options charts : No	Options charts : -
Continuous futures charts	Continuous futures charts : No	Continuous futures charts : -
Intraday historical data for charts	Intraday historical data for charts : 1 year	Intraday historical data for charts : -
End of Day historical data for charts	End of Day historical data for charts : 15 years	End of Day historical data for charts : -
Corporate action adjusted charts	Corporate action adjusted charts : No	Corporate action adjusted charts : -
Back Testing	Back Testing : No	Back Testing : Yes
Options Chain	Options Chain : Yes	Options Chain : -
Heat Maps	Heat Maps : Yes	Heat Maps : -
Analytics	Analytics : Yes	Analytics : -
Price Ladder	Price Ladder : No	Price Ladder : -

Axis Direct vs Mangal Keshav Leverage

Leverage

	Axis Direct	Mangal Keshav
Equity Delivery	Equity Delivery : Nil	Equity Delivery : -
Equity Intraday	Equity Intraday : Upto 10x	Equity Intraday : -
Equity Futures	Equity Futures : Nil	Equity Futures : -
Equity Options	Equity Options : Nil	Equity Options : -
Currency Futures	Currency Futures : NA	Currency Futures : -
Currency Options	Currency Options : NA	Currency Options : -
Commodity Futures	Commodity Futures : 3x	Commodity Futures : -
Commodity Options	Commodity Options : NA	Commodity Options : -

Axis Direct vs Mangal Keshav Orders

Orders

	Axis Direct	Mangal Keshav
Cover Orders (CO)	Cover Orders (CO) : Yes	Cover Orders (CO) : -
Bracket orders / One Cancels Other (BO / OCO)	Bracket orders / One Cancels Other (BO / OCO) : No	Bracket orders / One Cancels Other (BO / OCO) : -
After Market Orders (AMO)	After Market Orders (AMO) : Yes	After Market Orders (AMO) : -
Buy Today Sell Tomorrow (BTST) *	Buy Today Sell Tomorrow (BTST) : -	Buy Today Sell Tomorrow (BTST) : Yes
Sell Today Buy Tomorrow (STBT) *	Sell Today Buy Tomorrow (STBT) : -	Sell Today Buy Tomorrow (STBT) : Yes
Good Till Cancelled (GTC) *	Good Till Cancelled (GTC) : -	Good Till Cancelled (GTC) : Yes

Axis Direct vs Mangal Keshav Research and Advice / Trading Tips

Research and Advice / Trading Tips

	Axis Direct	Mangal Keshav
Equity Trading Recommendation *	Equity Trading Recommendation : Yes	Equity Trading Recommendation : -
Equity Investment Recommendation *	Equity Investment Recommendation : Yes	Equity Investment Recommendation : -
Recommendation basis risk Profile *	Recommendation basis risk Profile : Yes	Recommendation basis risk Profile : -
Comparison *	Comparison : Yes	Comparison : -
Free Tips *	Free Tips : Yes	Free Tips : -
Daily Market report *	Daily Market report : Yes	Daily Market report : -
ETF research *	ETF research : Yes	ETF research : -
Quarterly Results *	Quarterly Results : Yes	Quarterly Results : -

Axis Direct vs Mangal Keshav Franchisee / Authorized Person related information

Franchisee / Authorized Person related information

	Axis Direct	Mangal Keshav
Availability for franchisee / AP	Availability for franchisee / AP : Yes	Availability for franchisee / AP : -
Investment required for Franchisee / AP	Investment required for Franchisee / AP : Rs.1,00,000 to Rs.3,00,000	Investment required for Franchisee / AP : -

Axis Direct vs Mangal Keshav Product & Services

Axis Direct and Mangal Keshav both offer a host of Products & Services for a better trading experience for their clients. Their comparative analysis is in the below table:

	Axis Direct	Mangal Keshav
Delivery Based Trading *	Delivery Based Trading : Yes	Delivery Based Trading : -
Margin Trading *	Margin Trading : Yes	Margin Trading : -
Call in Trade *	Call in Trade : Yes	Call in Trade : -
Trading in Both the exchanges *	Trading in Both the exchanges : Yes	Trading in Both the exchanges : -
Limit Order *	Limit Order : Yes	Limit Order : -
3-in-1 On-line Trading Account *	3-in-1 On-line Trading Account : Yes	3-in-1 On-line Trading Account : -
NRI Services *	NRI Services : Yes	NRI Services : -
SMS Alerts *	SMS Alerts : Yes	SMS Alerts : -
Offers Multiple Plan *	Offers Multiple Plan : No	Offers Multiple Plan : -
IPO Investment *	IPO Investment : Yes	IPO Investment : -
Portfolio Analysis *	Portfolio Analysis : Yes	Portfolio Analysis : -
Advanced Charting Features *	Advanced Charting Features : Yes	Advanced Charting Features : -
Brokerage Calculator *	Brokerage Calculator : No	Brokerage Calculator : -
Margin Calculator *	Margin Calculator : No	Margin Calculator : -
Stop Loss Order *	Stop Loss Order : Yes	Stop Loss Order : -
Bracket Orders & Trailing Stop Loss *	Bracket Orders & Trailing Stop Loss : No	Bracket Orders & Trailing Stop Loss : -
Equity Future & Option Trading *	Equity Future & Option Trading : Yes	Equity Future & Option Trading : -
Currency Future & Option Trading *	Currency Future & Option Trading : Yes	Currency Future & Option Trading : -
Market Trading *	Market Trading : Yes	Market Trading : -
Monthly & Yearly Plan *	Monthly & Yearly Plan : No	Monthly & Yearly Plan : -
Aumtomated Trading *	Aumtomated Trading : No	Aumtomated Trading : -

Axis Direct vs Mangal Keshav Customer Services

Axis Direct and Mangal Keshav both offer a host of Customer service options to their clients to quickly solve their queries or grievances if any. Their comparative analysis is in the below table:

	Axis Direct	Mangal Keshav
Toll Free Number *	Toll Free Number : Yes	Toll Free Number : -
Live Chat Facility *	Live Chat Facility : Yes	Live Chat Facility : -
Email Facility *	Email Facility : Yes	Email Facility : -
Branch Offices *	Branch Offices : Yes	Branch Offices : -
Customer Care *	Customer Care : Yes	Customer Care : -
Community Service *	Community Service : Yes	Community Service : -
Relationship Manager *	Relationship Manager : -	Relationship Manager : -
24/7 Support *	24/7 Support : No	24/7 Support : -

Axis Direct vs Mangal Keshav Other Investement

Axis Direct and Mangal Keshav both offer a lot of investment avenues apart from Stock trading on their platforms to their clients to make a better trading experience. Their comparative analysis is in the below table:

	Axis Direct	Mangal Keshav
Commodity Trading *	Commodity Trading : No	Commodity Trading : -
Investment in ETFs *	Investment in ETFs : Yes	Investment in ETFs : -
Investment in Mutual Funds *	Investment in Mutual Funds : Yes	Investment in Mutual Funds : -
Investment in Bonds *	Investment in Bonds : Yes	Investment in Bonds : -
Investment in Corporate Debt instruments *	Investment in Corporate Debt instruments : Yes	Investment in Corporate Debt instruments : -
Insurance Services *	Insurance Services : Yes	Insurance Services : -
Banking Services *	Banking Services : No	Banking Services : -

Axis Direct vs Mangal Keshav Trading PlatForm

Axis Direct and Mangal Keshav both offer a host of Trading Platform for a better trading experience for their clients. Their comparative analysis is in the below table:

	Axis Direct	Mangal Keshav
Web Platform *	Web Platform : Yes	Web Platform : -
Android Mobile App *	Android Mobile App : Yes	Android Mobile App : -
Desktop Windows *	Desktop Windows : Yes	Desktop Windows : -
Desktop Mac *	Desktop Mac : No	Desktop Mac : -
I-Pad App *	I-Pad App : Yes	I-Pad App : -
Virtual Trading *	Virtual Trading : No	Virtual Trading : -
iPhone Mobile App *	iPhone Mobile App : Yes	iPhone Mobile App : -

Axis Direct vs Mangal Keshav Company Information

	Axis Direct	Mangal Keshav
Financials *	Financials : Yes	Financials : -
News *	News : Yes	News : -
Company Analysis *	Company Analysis : Yes	Company Analysis : Yes
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