Alice Blue vs Axis Direct (Compare Alice Blue vs Axis Direct)

So many brokers are offering stock trading & Demat services in India, which one is best, which one provides the services at the lowest price, provides best mobile trading application, the best research team, etc. All answers to your questions would be available here.

Here we provide side by side comparison between Alice Blue vs Axis Direct, Below comparison of Alice Blue vs Axis Direct highlights the variations of Brokerage charges & services offered, Compare their ratings, brokerage & AMC charges, Investment choices, Customer Service, Demat Account, features, Platforms, and running offers.

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One on One comparison of Alice Blue vs Axis Direct is given below:

Alice Blue

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Axis Direct

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	Alice Blue	Axis Direct

About The Brokers	Alice Blue : "Started in 2006, Alice Blue provides Stock & Commodity trading at the lowest brokerage fee and has a network of 17 branches located in major cities along with more th >>> more	Axis Direct : "AxisDirect is the flagship brand of Axis Securities Ltd offering simplified investment solutions to retail customers. AxisDirect is among top 10 brokerage house in In >>> more
Find More Information about the Broker :	Alice Blue : OVERVIEW BROKERAGE PRODUCTS & SERVICES TRADING PLATFORM & TOOLS RATING	Axis Direct : OVERVIEW BROKERAGE PRODUCTS & SERVICES TRADING PLATFORM & TOOLS RATING
Type of Broker	Alice Blue : Discount Broker	Axis Direct : Full Service Broker
Promo/offers	Alice Blue : Special Offer: Brokerage free Equity Delivery trading+ Flat ₹15 and F&O trades. Get the offer	Axis Direct : Special Offer: No AMC charged on Demat account for the first year + Get high leverage on intraday products and up to 4 times in E-Margin + Get Axis Direct 3-in-1 account + Research Services.Get the offer
Advantage	Alice Blue : Free Delivery Trade Lowest Brokerage charges on Intrady & F&O at Rs 15 Per Trade. commission Free mutual fund investment Free Trading & Demate account opening Instant digital account opening No minimum brokerage. No minimum commitment. No Prepaid Plans. ANT Trading Software is available for free to all its customers. The daily market report is available for free to all customers. Free API for Algo trading. Up to 10 times exposure on Equity via Bracket Order..	Axis Direct : 3-in-1 online trading account. Security of your investment & money Decent trading software. Derivatives trading, NRI services, mutual funds, IPOs. Trading is available in both BSE and NSE. Free Research services
Disadvantage	Alice Blue : Does not provide a 3in1 account facility. Does not provide trading options: GTC (Good Till Cancelled) & GTT orders Do not Offer NRI Trading 3rd party trading tools are not free and charge a subscription fee. Online IPO, NCD, and Corporate bonds are not available. Broker-assisted trades (Call & Trade) are available at an extra Rs 20 per executed order.	Axis Direct : No commodity & Currencytrading. Very High brokerage. Installable trading terminal cost at Rs 2999 per year. Minimum brokerage charges. Low Exposure
Why This	Alice Blue : Free Delivery Trade, Alice Blue does not charge any brokerage on Delivery trade. They offer Equity intraday trade at ₹15 or 0.01% (whichever is lower) Alice Blue provides mutual funds investment at Zero Commission, No transaction charges, 100% paperless online Demat account opening Advanced Trading Tools- ANT Meta and , ANT Scanner. and other 3rd party tools. Free trading software's to all its customers. Trade School an online resource for learning investment concepts and trading skills. Experience trust of over 20 years as a full-service broker. Advanced charts and other options like cover order,bracket order and Aftermarket order (AMO) are available Provides Brokerage & Margin Calculator	Axis Direct : A Unique 3-in-1 On-line Trading Account, which includes Axis Banks Saving Account, Axis Direct Trading Account and Axis Direct Demat Account, is the key offering for retail stock market investors in India. Security: Instead of transferring monies to a broker's pool or towards deposits, you can manage your own demat and bank accounts when you trade through Kotak Securities. It provides you the flexibility to pay only when you trade. E-Broking House with >11 Lac customers. 1 paisa per lot for same day square off option trading or Rs 10 per lot for carry f/w Options trade Facility to trade in Equities, IPO's, Bonds, FD's, ETF's, Mutual Funds, F&O and Currency derivatives etc. Add on services like relationship manager, tips & recommendations, technical research, market pointers, periodical research reports, training and education. Axis Direct offers classroom sessions, webinars, Online Tutorials and Articles by Experts to help beginners understand basics.

Alice Blue vs Axis Direct Account Opening & AMC Charges

Alice Blue Trading Account Opening Fee is ₹0 and Axis Direct Trading Account Opening Fee is ₹900 . Alice Blue Demat Account AMC is ₹0 and Axis Direct Demat Account AMC is ₹650 .

	Alice Blue	Axis Direct
Trading Account Opening Fee	Trading Account Opening Fee : ₹0	Trading Account Opening Fee : ₹900
Demat Account Opening Fee	Demat Account Opening Fee : ₹0	Demat Account Opening Fee : ₹0
Demat Account AMC	Demat Account AMC : ₹0	Demat Account AMC : ₹650
Trading Account AMC	Trading Account AMC : ₹400	Trading Account AMC : ₹0

Alice Blue vs Axis Direct Brokerage Charges

Alice Blue Brokerage Charges Equity Delivery is Free and Equity Intraday is 0.01 or ₹15/Trade whichever is lower and Equity Options is Flat ₹15 per executed order . Axis Direct Brokerage Charges Equity Delivery is 0.50% and Equity Intraday is 0.05% and Equity Options is Intraday: ₹0.01 per lot | Carry Forward: ₹10 per lot .

	Alice Blue	Axis Direct
Plan Name	Plan Name : Freedom Plan (F15)	Plan Name : Fixed Plan	Plan Name : Plan 125K
Equity Delivery	Equity Delivery : Free	Equity Delivery : 0.50%	Equity Delivery : 0.18%
Equity Intraday	Equity Intraday : 0.01 or ₹15/Trade whichever is lower	Equity Intraday : 0.05%	Equity Intraday : 0.018%
Equity Future	Equity Future : 0.01 or ₹15/Trade whichever is lower	Equity Future : 0.05%	Equity Future : 0.018%
Equity Options	Equity Options : Flat ₹15 per executed order	Equity Options : Intraday: ₹0.01 per lot \| Carry Forward: ₹10 per lot	Equity Options : ₹30 per lot
Currency Futures	Currency Futures : 0.01 or ₹15/Trade whichever is lower	Currency Futures : 0.05%	Currency Futures : 0.018%
Currency Options	Currency Options : Flat ₹15 per executed order	Currency Options : Intraday: ₹0.01 per lot \| Carry Forward: ₹10 per lot	Currency Options : ₹30 per lot
Monthly Fee	Monthly Fee : NA	Monthly Fee : NA	Monthly Fee : ₹125000 per year
Margin Trading	Margin Trading : Yes	Margin Trading : -	Margin Trading : -
Commodity Futures	Commodity Futures : 0.01 or ₹15/Trade whichever is lower	Commodity Futures : 0.03% (Each Leg)	Commodity Futures : NA
Commodity Options	Commodity Options : Flat ₹15 per executed order	Commodity Options : -	Commodity Options : -

Alice Blue vs Axis Direct Transaction Charges (Per Crore)

Alice Blue Transaction Charges (Per Crore) Equity Future is NSE ₹200 per Cr (0.0020%) and Equity Options is NSE ₹5300 per Cr (0.053%) | BSE ₹1 per trade (each side) . Axis Direct Transaction Charges (Per Crore) Equity Future is NSE ₹190 | BSE ₹300 and Equity Options is NSE ₹5000 | BSE ₹300 .

	Alice Blue	Axis Direct
Equity Delivery	Equity Delivery : NSE ₹345 per Cr (0.00325%) \| BSE ₹345 per Cr	Equity Delivery : NSE ₹325 \| BSE ₹300
Equity Intraday	Equity Intraday : NSE ₹345 per Cr (0.00325%) \| BSE ₹345 per Cr	Equity Intraday : NSE ₹325 \| BSE ₹300
Equity Future *	Equity Future : NSE ₹200 per Cr (0.0020%)	Equity Future : NSE ₹190 \| BSE ₹300
Equity Options *	Equity Options : NSE ₹5300 per Cr (0.053%) \| BSE ₹1 per trade (each side)	Equity Options : NSE ₹5000 \| BSE ₹300
Currency Futures *	Currency Futures : NSE ₹260 per Cr (0.00026%)	Currency Futures : ₹190
Currency Options	Currency Options : NSE ₹3260 per Cr (0.032%) (on premium)	Currency Options : ₹5000
Commodity	Commodity : ₹375 per Cr (0.00375%)	Commodity : NA

Alice Blue vs Axis Direct Other Charges

Alice Blue Minimum Brokerage is ₹0 and Call & Trade is ₹20 per executed order . Axis Direct Minimum Brokerage is ₹20 per executed order and Call & Trade is Rs 20 per call post 20th call per month .

	Alice Blue	Axis Direct
Minimum Brokerage	Minimum Brokerage : ₹0	Minimum Brokerage : ₹20 per executed order
Call & Trade	Call & Trade : ₹20 per executed order	Call & Trade : Rs 20 per call post 20th call per month
Stamp Duty *	Stamp Duty : Delivery: 0.015%, Intraday: 0.03%, F&O: 0.002%	Stamp Duty : Charges as per the state of residence
DP Charges (on sell side)	DP Charges (on sell side) : ₹15 per transaction	DP Charges (on sell side) : 0.04% (minimum Rs 25 per instruction)
Other Miscellaneous Charges	Other Miscellaneous Charges : -	Other Miscellaneous Charges : -

Alice Blue vs Axis Direct Features

Alice Blue and Axis Direct both offer a host of features, trading tools & platforms to their clients. Their comparative analysis is in the below table:

	Alice Blue	Axis Direct
Trading Platform	Trading Platform : Front End: ANT \| Back End: Omnesys NEST	Trading Platform : DirectTrade, Swift Trade
Placing orders through charts	Placing orders through charts : Yes	Placing orders through charts : No
Trading Alerts	Trading Alerts : Yes	Trading Alerts : Yes
Research and Advice / Trading Tips	Research and Advice / Trading Tips : No	Research and Advice / Trading Tips : Yes
Detailed Education Initiatives	Detailed Education Initiatives : No	Detailed Education Initiatives : Yes
Unique features & Offers	Unique features & Offers : Algo Trading	Unique features & Offers : Can trade in 32 exchanges through Saxo Trader
Referral Program	Referral Program : Yes	Referral Program : Rs.500 per referal
Margin Against Shares (Equity Cash) *	Margin Against Shares (Equity Cash) : Yes	Margin Against Shares (Equity Cash) : Yes
Margin Against Shares (Equity F&O) *	Margin Against Shares (Equity F&O) : Yes	Margin Against Shares (Equity F&O) : Yes

Alice Blue vs Axis Direct Demat Account Charges

A comparative table of various demat account charges between Alice Blue and Axis Direct is below:

	Alice Blue	Axis Direct
Depository Service Provider	Depository Service Provider : CDSL	Depository Service Provider : CDSL
Account Opening Fee	Account Opening Fee : Nil	Account Opening Fee : Nil
Advance Deposit	Advance Deposit : NA	Advance Deposit : Nil
AMC	AMC : ₹400	AMC : Retail Account: Axis Bank Customer: ₹650 per year (1st year free). ₹2500 for client who has not authorised bank to debit Demat ac charges from Bank ac maintained with Axis Bank. Non-Axis Bank Customer: ₹250 per year (1st year free) BSDA Account: Nil for holding value till ₹50,000 ₹100 per year for holding value from ₹50,001 to ₹2,00,000 Holding value above ₹2,00,000 tariff for Retail account will be applicable. Corporate Account: ₹400 for Axis Bank clients + CDSL AMC of ₹500 ₹600 for non-Axis Bank clients+ CDSL AMC of ₹500
Dematerialisation Charges	Dematerialisation Charges : Rs 10 per certificate + Rs 50 per request	Dematerialisation Charges : Retail / BSDA Account: ₹5 per certificate subject to minimum of ₹50 per request, whichever is higher. ₹50 per request as courier charges for mutual fund Units. Corporate Account: ₹2.50 per certificate subject to a minimum of the ₹50 per request.
Rematerialisation Charges	Rematerialisation Charges : Rs 30 (Per certificate) + CDSL Charges	Rematerialisation Charges : Retail / BSDA Account: ₹20 for every 100 securities or part thereof or ₹50 per request whichever is higher. ₹50 per instruction for mutual fund Units. Corporate Account: ₹20 per certificate subject to minimum of ₹50 per request
Transaction Charges (Credit)	Transaction Charges (Credit) : -	Transaction Charges (Credit) : -
Transaction Charges (debit)	Transaction Charges (debit) : Rs 15 flat for every debit transaction	Transaction Charges (debit) : Retail Account: 0.04% of the value of the transaction (Min ₹25 per instruction) whichever is higher. ₹25 flat per instruction for mutual fund units. BSDA Account: 0.06% of the value of the transaction (Min ₹50 per instruction) whichever is higher. ₹50 flat per instruction for mutual fund units. Corporate Account: 0.04% subject to minimum of ₹23 per instruction.
Pledge Creation Charges	Pledge Creation Charges : Rs 20 + Rs 12 per request (CDSL Charges)	Pledge Creation Charges : Retail Account: 0.04% of the value of the transaction (Min ₹50 per instruction) whichever is higher. BSDA Account: 0.06% of the value of the transaction (Min ₹50 per instruction) whichever is higher. Corporate Account: Flat ₹50 per request.
Pledge Creation Confirmation Charges	Pledge Creation Confirmation Charges : -	Pledge Creation Confirmation Charges : Nil
Pledge Invocation Charges	Pledge Invocation Charges : Rs 20	Pledge Invocation Charges : Retail Account: 0.04% of the value of the transaction (Min ₹50 per instruction) whichever is higher. BSDA Account: 0.06% of the value of the transaction (Min ₹50 per instruction) whichever is higher. Corporate Account: Flat ₹50 per request.
Failed Instruction Charges	Failed Instruction Charges : Rs 50 per ISIN	Failed Instruction Charges : ₹10 per Instruction
Other Charges	Other Charges : -	Other Charges : Ad-hoc Statement - ₹100 per statement Quarterly (Physical) statement Retail Account - Nil BSDA Account - ₹25 per statement Account Modification Charges Retail Account - Nil BSDA Account - ₹100 DIS Booklet Charge Retail Account - NIL BSDA Account - ₹200 per booklet Redemption of mutual fund units through DP - ₹25 per instruction

Alice Blue vs Axis Direct Basic Details

Alice Blue Year of Incorporation is 2006 and Total Number of Clients is 143792 and Total Number of Branches is 17 . Axis Direct Year of Incorporation is 2005 and Total Number of Clients is 469154 and Total Number of Branches is 3000+ .

	Alice Blue	Axis Direct
Year of Incorporation	Year of Incorporation : 2006	Year of Incorporation : 2005
Active Exchange Memberships	Active Exchange Memberships : NSE, BSE, MCX	Active Exchange Memberships : NSE, BSE, MCX
Demat Services	Demat Services : No	Demat Services : NSDL
Website	Website : www.aliceblueonline.com	Website : https://simplehai.axisdirect.in
Contact Details	Contact Details : 080-61575500\|080-45490850	Contact Details : 18002100808
Total Number of Clients	Total Number of Clients : 143792	Total Number of Clients : 469154
Total Number of Branches	Total Number of Branches : 17	Total Number of Branches : 3000+
Products *	Products : Mutual Fund, Equity, Currency & Commodity	Products : Equity, Derivatives, Mutual Fund, SIP, ETFs, Tax Savings, Fixed Income, IPOs, Fixed Deposits, Loans, Tax Services, NPS and Insurance.

Alice Blue vs Axis Direct Leverage

Leverage

	Alice Blue	Axis Direct
Equity Delivery	Equity Delivery : Intraday: 20x \| Bracket Order: 20x \| Cover Order: NA \| CNC-Delivery: 3x	Equity Delivery : Nil
Equity Intraday	Equity Intraday : Intraday: 20x \| Bracket Order: 20x \| Cover Order: NA \| CNC-Delivery: 3x	Equity Intraday : Upto 10x
Equity Futures	Equity Futures : Intraday: 10x \| Bracket Order: 20x \| Cover Order: 20x \| CNC-Delivery: 1x	Equity Futures : Nil
Equity Options	Equity Options : Intraday: Buy-3x Sell 10x \| Bracket Order: NA \| Cover Order: NA \| CNC-Delivery: 1x	Equity Options : Nil
Currency Futures	Currency Futures : Intraday: 10x \| Bracket Order: 20x \| Cover Order: 20x \| CNC-Delivery: 1x	Currency Futures : NA
Currency Options	Currency Options : Intraday: Buy-3x Sell 10x \| Bracket Order: NA \| Cover Order: NA \| CNC-Delivery: 1x	Currency Options : NA
Commodity Futures	Commodity Futures : Intraday: 10x \| Bracket Order: 20x \| Cover Order: 20x \| CNC-Delivery: 1x	Commodity Futures : 3x
Commodity Options	Commodity Options : -	Commodity Options : NA
F&O (Eq, Curr, Comm)	F&O (Eq, Curr, Comm) : -	F&O (Eq, Curr, Comm) : -

Alice Blue vs Axis Direct Orders

Orders

	Alice Blue	Axis Direct
Cover Orders (CO)	Cover Orders (CO) : Yes	Cover Orders (CO) : Yes
Bracket orders / One Cancels Other (BO / OCO)	Bracket orders / One Cancels Other (BO / OCO) : Yes	Bracket orders / One Cancels Other (BO / OCO) : No
After Market Orders (AMO)	After Market Orders (AMO) : Yes	After Market Orders (AMO) : Yes
Buy Today Sell Tomorrow (BTST) *	Buy Today Sell Tomorrow (BTST) : Yes	Buy Today Sell Tomorrow (BTST) : Yes
Sell Today Buy Tomorrow (STBT) *	Sell Today Buy Tomorrow (STBT) : Yes	Sell Today Buy Tomorrow (STBT) : Yes
Good Till Cancelled (GTC) *	Good Till Cancelled (GTC) : No	Good Till Cancelled (GTC) : Yes

Alice Blue vs Axis Direct Research and Advice / Trading Tips

Research and Advice / Trading Tips

	Alice Blue	Axis Direct
Equity Trading Recommendation *	Equity Trading Recommendation : No	Equity Trading Recommendation : Yes
Equity Investment Recommendation *	Equity Investment Recommendation : No	Equity Investment Recommendation : Yes
Recommendation basis risk Profile *	Recommendation basis risk Profile : No	Recommendation basis risk Profile : Yes
Comparison *	Comparison : No	Comparison : Yes
Free Tips *	Free Tips : No	Free Tips : Yes
Daily Market report *	Daily Market report : Yes	Daily Market report : Yes
ETF research *	ETF research : No	ETF research : Yes
Quarterly Results *	Quarterly Results : No	Quarterly Results : Yes

Alice Blue vs Axis Direct Franchisee / Authorized Person related information

Franchisee / Authorized Person related information

	Alice Blue	Axis Direct
Availability for franchisee / AP	Availability for franchisee / AP : -	Availability for franchisee / AP : Yes
Investment required for Franchisee / AP	Investment required for Franchisee / AP : -	Investment required for Franchisee / AP : Rs.1,00,000 to Rs.3,00,000

Alice Blue vs Axis Direct Product & Services

Alice Blue and Axis Direct both offer a host of Products & Services for a better trading experience for their clients. Their comparative analysis is in the below table:

	Alice Blue	Axis Direct
Delivery Based Trading *	Delivery Based Trading : Yes	Delivery Based Trading : Yes
Margin Trading *	Margin Trading : Yes	Margin Trading : Yes
Call in Trade *	Call in Trade : Yes	Call in Trade : Yes
Trading in Both the exchanges *	Trading in Both the exchanges : Yes	Trading in Both the exchanges : Yes
Limit Order *	Limit Order : -	Limit Order : Yes
3-in-1 On-line Trading Account *	3-in-1 On-line Trading Account : No	3-in-1 On-line Trading Account : Yes
NRI Services *	NRI Services : No	NRI Services : Yes
SMS Alerts *	SMS Alerts : No	SMS Alerts : Yes
Offers Multiple Plan *	Offers Multiple Plan : No	Offers Multiple Plan : No
IPO Investment *	IPO Investment : No	IPO Investment : Yes
Portfolio Analysis *	Portfolio Analysis : No	Portfolio Analysis : Yes
Advanced Charting Features *	Advanced Charting Features : Yes	Advanced Charting Features : Yes
Brokerage Calculator *	Brokerage Calculator : Yes	Brokerage Calculator : No
Margin Calculator *	Margin Calculator : Yes	Margin Calculator : No
Stop Loss Order *	Stop Loss Order : Yes	Stop Loss Order : Yes
Bracket Orders & Trailing Stop Loss *	Bracket Orders & Trailing Stop Loss : Yes	Bracket Orders & Trailing Stop Loss : No
Equity Future & Option Trading *	Equity Future & Option Trading : Yes	Equity Future & Option Trading : Yes
Currency Future & Option Trading *	Currency Future & Option Trading : Yes	Currency Future & Option Trading : Yes
Market Trading *	Market Trading : Yes	Market Trading : Yes
Monthly & Yearly Plan *	Monthly & Yearly Plan : No	Monthly & Yearly Plan : No
Aumtomated Trading *	Aumtomated Trading : Yes	Aumtomated Trading : No

Alice Blue vs Axis Direct Customer Services

Alice Blue and Axis Direct both offer a host of Customer service options to their clients to quickly solve their queries or grievances if any. Their comparative analysis is in the below table:

	Alice Blue	Axis Direct
Toll Free Number *	Toll Free Number : No	Toll Free Number : Yes
Live Chat Facility *	Live Chat Facility : No	Live Chat Facility : Yes
Email Facility *	Email Facility : Yes	Email Facility : Yes
Branch Offices *	Branch Offices : Yes	Branch Offices : Yes
Customer Care *	Customer Care : No	Customer Care : Yes
Community Service *	Community Service : No	Community Service : Yes
Relationship Manager *	Relationship Manager : No	Relationship Manager : -
24/7 Support *	24/7 Support : No	24/7 Support : No

Alice Blue vs Axis Direct Other Investement

Alice Blue and Axis Direct both offer a lot of investment avenues apart from Stock trading on their platforms to their clients to make a better trading experience. Their comparative analysis is in the below table:

	Alice Blue	Axis Direct
Commodity Trading *	Commodity Trading : Yes	Commodity Trading : No
Investment in ETFs *	Investment in ETFs : Yes	Investment in ETFs : Yes
Investment in Mutual Funds *	Investment in Mutual Funds : Yes	Investment in Mutual Funds : Yes
Investment in Bonds *	Investment in Bonds : No	Investment in Bonds : Yes
Investment in Corporate Debt instruments *	Investment in Corporate Debt instruments : Yes	Investment in Corporate Debt instruments : Yes
Insurance Services *	Insurance Services : No	Insurance Services : Yes
Banking Services *	Banking Services : No	Banking Services : No

Alice Blue vs Axis Direct Trading PlatForm

Alice Blue and Axis Direct both offer a host of Trading Platform for a better trading experience for their clients. Their comparative analysis is in the below table:

	Alice Blue	Axis Direct
Web Platform *	Web Platform : Yes	Web Platform : Yes
Android Mobile App *	Android Mobile App : Yes	Android Mobile App : Yes
Desktop Windows *	Desktop Windows : Yes	Desktop Windows : Yes
Desktop Mac *	Desktop Mac : No	Desktop Mac : No
I-Pad App *	I-Pad App : Yes	I-Pad App : Yes
Virtual Trading *	Virtual Trading : No	Virtual Trading : No
iPhone Mobile App *	iPhone Mobile App : Yes	iPhone Mobile App : Yes
Contact Now	Enquire Now	Enquire Now