"Started in 2006, Alice Blue provides Stock & Commodity trading at the lowest brokerage fee and has a network of 17 branches located in major cities along with more than 1000+ Partners across India for a better client experience"
Why Alice Blue?
- Free Delivery Trade, Alice Blue does not charge any brokerage on Delivery trade.
- They offer Equity intraday trade at ₹15 or 0.01% (whichever is lower)
- Alice Blue provides mutual funds investment at Zero Commission, No transaction charges,
- 100% paperless online Demat account opening
- Advanced Trading Tools- ANT Meta and , ANT Scanner. and other 3rd party tools.
- Free trading software's to all its customers.
- Trade School an online resource for learning investment concepts and trading skills.
- Experience trust of over 20 years as a full-service broker.
- Advanced charts and other options like cover order,bracket order and Aftermarket order (AMO) are available
- Provides Brokerage & Margin Calculator
Positives
- Free Delivery Trade
- Lowest Brokerage charges on Intrady & F&O at Rs 15 Per Trade.
- commission Free mutual fund investment
- Free Trading & Demate account opening
- Instant digital account opening
- No minimum brokerage. No minimum commitment. No Prepaid Plans.
- ANT Trading Software is available for free to all its customers.
- The daily market report is available for free to all customers.
- Free API for Algo trading.
- Up to 10 times exposure on Equity via Bracket Order..
Needs Improvement
- Does not provide a 3in1 account facility.
- Does not provide trading options: GTC (Good Till Cancelled) & GTT orders
- Do not Offer NRI Trading
- 3rd party trading tools are not free and charge a subscription fee.
- Online IPO, NCD, and Corporate bonds are not available.
- Broker-assisted trades (Call & Trade) are available at an extra Rs 20 per executed order.
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| Year of Incorporation | 2006 |
| Products | Mutual Fund, Equity, Currency & Commodity |
| Demat Services | No |
| Active Exchange Memberships | NSE, BSE, MCX |
| Website | www.aliceblueonline.com |
| Contact Details | 080-61575500|080-45490850 |
| Total Number of Clients | 143792 |
| Total Number of Branches | 17 |
Alice blue is founded by Sidhavelayutham Mohan in the year 2006. It is a discount broker based out of Bangalore offering stock and commodity trading services at BSE, NSE, and MCX. It has a DP with CDSL to offer depository services through Alice Blue Demat Account.
Alice Blue is known in the industry for its low-cost brokerage. Alice Blue has a simple & Transparent pricing structure and offers free Equity Delivery trade and Intraday Trade at a Minimum of 0.01% of turnover or ₹15. It also provides Derivatives trading at Rs 15 per executed order for Futures and Options trades.
Alice Blue offers investments in Direct mutual funds without any commission or charges, the same happens without any physical paperwork and within minutes. Alice Blue offers a paperless and completely online account opening process that hardly takes 15minutes and is free of cost.
Alice Blue is also known for the higher margin in intraday trades among the trader's community. Alice Blue provides 50X margin in Crude Oil, 30 X Margin in Nifty, and Bank Nifty, 10X Margin in Option sell.
Alice blue provides an advanced online trading platform to its customers for a better user experience like ANT, Advisory Mandi, Trade School, Sensibull, Small case, Ticker tape, and Alice Algo. ANT (Analyses and Trade) is the trading platform offered by Alice Blue. This is built by Trade Lab and uses Omnesys NEST as a backend. It also offers access to proprietary and third-party online trading tools that helps the customers in analyzing their trade-in detail and make informed trading decisions. The clients of Alice Blue can access the paid tools and apps on the ‘Trade Store’.
Alice Blue Affiliation Details
- CIN:
- Trading and clearing member NSE EQ | NSE FO | NSE CDS-90112 & BSE EQ | BSE FO | BSE CD-6670.
- SEBI Reg No. Broking - INZ000156038
- SEBI Reg No Depository Participant: CDSL DP ID 12085300 DP SEBI REG: IN-DP-364-2018
- MCX: MCX-56710 SEBI REG: INZ000156038
Customers Service options offered by Alice Blue
Alice Blue offers multiple communication channels to its clients for using customer service.
- Phone Number :
- Customer Support / Call & Trade :
- SUPPORT: 080-61575500|080-45490850
- Trading Support: 080-22174615
- Customer Support / Call & Trade :
- Email Support: [email protected]
- Corporate Office :
No. 153/2, 3rd Floor, M.R.B.Arcade,
Bagalur Main Road, Dwaraka Nagar, Yelahanka,
Bengaluru - 560 063, Karnataka.
Alice Blue Account Opening & AMC Charges 2021
Alice Blue does not charge anything for account opening. ₹400 are annual maintenance charges and would get deducted from your account even if you have not traded for a year by Alice Blue Zerodha to maintain your Demat account.
| Type | Account Opening (One Time) | Annual Maintenance Fees (Yearly) |
|---|---|---|
| Trading Account | Free | Free |
| Demat Account | Free | ₹400 |
Alice Blue Equity Delivery | Intraday Charges 2021
Please find below Alice Blue Brokerage charges for Delivery Trade and Intraday Trades. Alice Blue provides Delivery trade at Zero Brokerage charges and Intraday trade at 0.01% or ₹15/executed order whichever is lower.
| Charges | Equity Delivery | Equity Intraday |
|---|---|---|
| Brokerage | Free | 0.01% or ₹15/ Trade whichever is lower |
| STT | 0.1% ON BOTH Buy & Sell | 0.025% On the Sell-side |
| Transaction / Turnover charges | NSE : 0.00345% | BSE 0.00345% | NSE : 0.00325% | BSE 0.00345% |
| SEBI Charges | 0.00005% (₹5/Crore) | 0.00005% (₹5/Crore) |
| GST | 18% on (Brokerage + Transaction Charges) | 18% on (Brokerage + Transaction Charges) |
| Stamp Duty | 0.015% | 0.03% |
Alice Blue F&O Brokerage Charges 2021
Please find below the Alice Blue Brokerage Charges list for Equity Futures & Options Trade. Alice Blue provides Equity future Trading at 0.01% or ₹15/executed order whichever is lower and Options Trading at Flat ₹15 Per Order.
| Charges | Equity Future | Equity Option |
|---|---|---|
| Brokerage | 0.01% or ₹15/ Trade whichever is lower | Flat ₹15 per executed order |
| STT | 0.01% On the Sell-side | 0.05% On the Sell-side (ON PREMIUM) |
| Transaction / Turnover charges | NSE Rs 200 per crore | BSE Rs 200 per crore | NSE Rs 5300 per crore | BSE Rs 5300 per crore |
| SEBI Charges | 0.00005% (₹5/Crore) | 0.00005% (₹5/Crore) |
| GST | 18% on (Brokerage + Transaction Charges) | 18% on (Brokerage + Transaction Charges) |
| Stamp Duty | 0.002% | 0.003% |
Alice Blue Currency Brokerage Charges 2021
Please find below the Alice Blue Brokerage Charges list for Currency Futures & Currency Options Trade. Alice Blue provides Currency future Trading at 0.01% or ₹15/executed order whichever is lower and Currency Options Trading at Flat ₹15 Per Order.
| Charges | Currency Future | Currency Option |
|---|---|---|
| Brokerage | 0.01% or ₹15/ Trade whichever is lower | Flat ₹15 per executed order |
| STT | No STT | No STT |
| Transaction / Turnover charges | BSE Rs 260 per crore | BSE Rs 260 (on premium) per crore |
| SEBI Charges | 0.00005% (₹5/Crore) | 0.00005% (₹5/Crore) |
| GST | 18% on (Brokerage + Transaction Charges) | 18% on (Brokerage + Transaction Charges) |
| Stamp Duty | 0.0001% | 0.0001% |
Alice Blue Commodity Brokerage & Other Charges 2021
Please find below the Alice Blue Charges list for Commodity Trading. Alice Blue charges 0.01% or ₹15/executed order whichever is lower for Commodity Trades.
| Charges | Commodity |
|---|---|
| Brokerage | 0.01% or Rs.15/ Trade whichever is lower |
| STT/CTT | 0.01% on Sell |
| Transaction / Turnover charges | Non-Agri Rs 260 (0.0026%) | Agri Rs 260 per Crore |
| SEBI Charges | 0.00005% (₹5/Crore) |
| GST | 18% on (Brokerage + Transaction Charges) |
| Stamp Duty | Futures 0.002%, Options 0.003% |
Alice Blue Mutual Fund Fee Structure 2021
At The Time of Buying
| For SIPs | Nil | Nil |
| For Lumpsum Investment | Nil | Nil |
At The Time of Selling / Switching
| For SIPs | Nil | Nil |
| For Lumpsum Investment | Nil | Nil |
The Final Thoughts about Alice Blue
Although Alice Blue Money has all the things to serve their clients well from Brokerage free trading for Delivery trade , attractive brokerage on Intraday trade, Zero Commission direct mutual fund investment, all kind of trading platforms, MF Investment but despite of all these they are far behind than Zerodha even both have started thier journey in 2006 as Zerodha has Improved services and Tech-friendly ecosystem
Frequently Asked Questions:
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1. Does Alice Blue provide trading tips or investment strategies?
No, Alice Blue does not provide trading tips or investment strategies
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2. Does Alice Blue offer commodity trading?
Yes, Alice Blue offers Commodity Trading and brokerage charges for commodity futures is Rs 15 per order or 0.01% whichever is lower and commodity options are Rs 15 per order.
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3. Can I place Good Till Cancelled (GTC) orders though Alice Blue?
Yes, Alice Blue Provides Good Till Cancelled (GTC) orders
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4. What are the trading platforms and trading software Alice Blue uses?
Alice blue uses ANT (Ant Meta, Ant Mobi ) at the front end and Omnesys Nest at the Back end.
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5. Does Alice Blue offers Mutual Funds?
Yes, Alice Blue offers commission free Mutual fund investment
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