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Axis Direct vs HDFC Securities (Compare Axis Direct and HDFC Securities)

So many brokers are offering stock trading & Demat services in India, which one is best, which one provides the services at the lowest price, provides best mobile trading application, the best research team, etc. All answers to your questions would be available here.

Here we provide side by side comparison between Axis Direct vs HDFC Securities, Below comparison of Axis Direct vs HDFC Securities highlights the variations of Brokerage charges & services offered, Compare their ratings, brokerage & AMC charges, Investment choices, Customer Service, Demat Account, features, Platforms, and running offers.

One on One comparison of Axis Direct vs HDFC Securities is given below:

Axis Direct

HDFC Securities

	Axis Direct	HDFC Securities

About The Brokers	Axis Direct : "AxisDirect is the flagship brand of Axis Securities Ltd offering simplified investment solutions to retail customers. AxisDirect is among top 10 brokerage house in In >>> more	HDFC Securities : "With 273+ branches in 190 cities of the country serving 1.8 million customers, comprises approximately 10% of the total customers trading on the exchanges puts HDFC s >>> more
Find More Information about the Broker :	Axis Direct : OVERVIEW BROKERAGE PRODUCTS & SERVICES TRADING PLATFORM & TOOLS RATING	HDFC Securities : OVERVIEW BROKERAGE PRODUCTS & SERVICES TRADING PLATFORM & TOOLS RATING
Type of Broker	Axis Direct : Full Service Broker	HDFC Securities : Full Service Broker
Promo/offers	Axis Direct : N/A	HDFC Securities : N/A
Advantage	Axis Direct : 3-in-1 online trading account. Security of your investment & money Decent trading software. Derivatives trading, NRI services, mutual funds, IPOs. Trading is available in both BSE and NSE. Free Research services	HDFC Securities : 3-in-1 online trading account.. Security of your investment & money. 24/7 customer service. Easy-to-use website. Derivatives trading,NRI services, mutual funds, IPOs and on-line life insurance. Trading is available in both BSE and NSE.
Disadvantage	Axis Direct : No commodity & Currencytrading. Very High brokerage. Installable trading terminal cost at Rs 2999 per year. Minimum brokerage charges. Low Exposure	HDFC Securities : No commodity trading.. Very High brokerage.. Not a good fit for small and penny stock traders. Charges for trading terminal usage. Minimum brokerage charges.
Why This	Axis Direct : A Unique 3-in-1 On-line Trading Account, which includes Axis Banks Saving Account, Axis Direct Trading Account and Axis Direct Demat Account, is the key offering for retail stock market investors in India. Security: Instead of transferring monies to a broker's pool or towards deposits, you can manage your own demat and bank accounts when you trade through Kotak Securities. It provides you the flexibility to pay only when you trade. E-Broking House with >11 Lac customers. 1 paisa per lot for same day square off option trading or Rs 10 per lot for carry f/w Options trade Facility to trade in Equities, IPO's, Bonds, FD's, ETF's, Mutual Funds, F&O and Currency derivatives etc. Add on services like relationship manager, tips & recommendations, technical research, market pointers, periodical research reports, training and education. Axis Direct offers classroom sessions, webinars, Online Tutorials and Articles by Experts to help beginners understand basics.	HDFC Securities : A Unique 3-in-1 On-line Trading Account, which includes HDFC Bank Saving Account, HDFC Securities Trading Account and HDFC Securities Demat Account, is the key offering for retail stock market investors in India. Security: Instead of transferring monies to a broker's pool or towards deposits, you can manage your own demat and bank accounts when you trade through HDFC Securities. It provides you the flexibility to pay only when you trade. E-Broking House with >20 Lac customers. Free Call-n-Trade: you can place orders securely over the telephone with the Call N Trade service. Facility to trade in Equities, IPO's, Mutual Funds, F&O and Currency derivatives. Add on services like relationship manager, tips & recommendations, technical research, training and education.

Axis Direct vs HDFC Securities Account Opening & AMC Charges

Axis Direct Trading Account Opening Fee is Rs 900 and HDFC Securities Trading Account Opening Fee is Rs 999 . Axis Direct Demat Account AMC is Rs 650 and HDFC Securities Demat Account AMC is Rs 750 .

	Axis Direct	HDFC Securities
Trading Account Opening Fee	Trading Account Opening Fee : Rs 900	Trading Account Opening Fee : Rs 999
Demat Account Opening Fee	Demat Account Opening Fee : Rs 0	Demat Account Opening Fee : Rs 0
Demat Account AMC	Demat Account AMC : Rs 650	Demat Account AMC : Rs 750
Trading Account AMC	Trading Account AMC : Rs 0	Trading Account AMC : Rs 0

Axis Direct vs HDFC Securities Brokerage Charges

Axis Direct Brokerage Charges Equity Delivery is 0.50% and Equity Intraday is 0.05% and Equity Options is Intraday: Rs 0.01 per lot | Carry Forward: Rs 10 per lot . HDFC Securities Brokerage Charges Equity Delivery is 0.50% and Equity Intraday is 0.05% and Equity Options is Rs 20 per trade .

	Axis Direct		HDFC Securities
Plan Name	Plan Name : Fixed Plan	Plan Name : Plan 125K	Plan Name : Online Trading
Equity Delivery	Equity Delivery : 0.50%	Equity Delivery : -	Equity Delivery : 0.50%
Equity Intraday	Equity Intraday : 0.05%	Equity Intraday : -	Equity Intraday : 0.05%
Equity Future	Equity Future : 0.05%	Equity Future : -	Equity Future : Rs 20 per trade
Equity Options	Equity Options : Intraday: Rs 0.01 per lot \| Carry Forward: Rs 10 per lot	Equity Options : -	Equity Options : Rs 20 per trade
Currency Futures	Currency Futures : 0.05%	Currency Futures : -	Currency Futures : -
Currency Options	Currency Options : Intraday: Rs 0.01 per lot \| Carry Forward: Rs 10 per l	Currency Options : -	Currency Options : -
Monthly Fee	Monthly Fee : NA	Monthly Fee : -	Monthly Fee : NA
Margin Trading	Margin Trading : -	Margin Trading : -	Margin Trading : 0.05%
Commodity Futures	Commodity Futures : 0.03%	Commodity Futures : -	Commodity Futures : -
Commodity Options	Commodity Options : Rs 50 per lot	Commodity Options : -	Commodity Options : -

Axis Direct vs HDFC Securities Exchange Transaction Charges

Axis Direct Exchange Transaction Charges Equity Future is NSE Rs 190 per Cr (0.0019%) | BSE Rs 300 per Cr (0.003%) (each side) and Equity Options is NSE Rs 5000 per Cr (0.05%) | BSE Rs 300 per Cr (0.003%) (on premium) . HDFC Securities Exchange Transaction Charges Equity Future is .00190% and Equity Options is 0.050% (on premium) .

	Axis Direct	HDFC Securities
Equity Delivery	Equity Delivery : NSE Rs 325 per Cr (0.00325%) \| BSE Rs 300 per Cr (0.003%) (each side)	Equity Delivery : 0.00325%
Equity Intraday	Equity Intraday : NSE Rs 325 per Cr (0.00325%) \| BSE Rs 300 per Cr (0.003%) (each side)	Equity Intraday : 0.00325%
Equity Future *	Equity Future : NSE Rs 190 per Cr (0.0019%) \| BSE Rs 300 per Cr (0.003%) (each side)	Equity Future : .00190%
Equity Options *	Equity Options : NSE Rs 5000 per Cr (0.05%) \| BSE Rs 300 per Cr (0.003%) (on premium)	Equity Options : 0.050% (on premium)
Currency Futures *	Currency Futures : Rs 190 per Cr (0.0019%)	Currency Futures : 0.00110%
Currency Options	Currency Options : Rs 5000 per Cr (0.05%) (on premium)	Currency Options : 0.040% (on premium)
Commodity	Commodity : -	Commodity : NA

Axis Direct vs HDFC Securities Other Charges

Axis Direct Minimum Brokerage is Rs 20 per trade and Call & Trade is Rs 20 per call . HDFC Securities Minimum Brokerage is Rs. 25 per order on equity segment and Call & Trade is Rs 0 .

	Axis Direct	HDFC Securities
Minimum Brokerage	Minimum Brokerage : Rs 20 per trade	Minimum Brokerage : Rs. 25 per order on equity segment
Call & Trade	Call & Trade : Rs 20 per call	Call & Trade : Rs 0
Stamp Duty *	Stamp Duty : -	Stamp Duty : -
DP Charges (on sell side)	DP Charges (on sell side) : 0.04% (minimum Rs 25 per instruction)	DP Charges (on sell side) : -
Other Miscellaneous Charges	Other Miscellaneous Charges : -	Other Miscellaneous Charges : -

Axis Direct vs HDFC Securities Features

Axis Direct and HDFC Securities both offer a host of features, trading tools & platforms to their clients. Their comparative analysis is in the below table:

	Axis Direct	HDFC Securities
Trading Platform	Trading Platform : DirectTrade, Axisdirect Web, Axisdirect Mobile	Trading Platform : ProTerminal, Blink, smallcase, Voice Enabled Investing, Mobile Trading App, Digify
Placing orders through charts	Placing orders through charts : No	Placing orders through charts : Yes
Trading Alerts	Trading Alerts : Yes	Trading Alerts : Yes
Research and Advice / Trading Tips	Research and Advice / Trading Tips : Yes	Research and Advice / Trading Tips : -
Detailed Education Initiatives	Detailed Education Initiatives : Yes	Detailed Education Initiatives : Yes
Unique features & Offers	Unique features & Offers : -	Unique features & Offers : Instant online, paperless account opening. One-stop shop for all your investments. Multiple platforms and trading options. The lowest brokerage of 0.10% per trade for Equity Delivery. Portfolio Tracking in Depth. 24/7 assistance and Call &Trade service. Get payout up to Rs 5 lakhs on the same day with enCash Facility. Relationship Manager Service. Margin Trading Facility. Various Brokerage plans Free Basket Investment registration. 3-in-1 account opening.
Referral Program	Referral Program : 1	Referral Program : -
Margin Against Shares (Equity Cash) *	Margin Against Shares (Equity Cash) : Yes	Margin Against Shares (Equity Cash) : Yes
Margin Against Shares (Equity F&O) *	Margin Against Shares (Equity F&O) : Yes	Margin Against Shares (Equity F&O) : No

Axis Direct vs HDFC Securities Demat Account Charges

A comparative table of various demat account charges between Axis Direct and HDFC Securities is below:

	Axis Direct	HDFC Securities
Depository Service Provider	Depository Service Provider : CDSL	Depository Service Provider : CDSL
Account Opening Fee	Account Opening Fee : Nil	Account Opening Fee : Nil
Advance Deposit	Advance Deposit : Nil	Advance Deposit : Rs 7,500/-
AMC	AMC : Retail Account: Axis Bank Customer: Rs 650 per year (1st year free). Rs 2500 for client who has not authorised bank to debit Demat ac charges from Bank ac maintained with Axis Bank. Non-Axis Bank Customer: Rs 250 per year (1st year free) BSDA Account: Nil for holding value till Rs 50,000 Rs 100 per yearÃ‚Â for holding value from Rs 50,001 to Rs 2,00,000 Holding value above Rs 2,00,000 tariff for Retail account will be applicable. Corporate Account: Rs 400 for Axis Bank clientsÃ‚Â + CDSL AMC of Rs 500 Rs 600 for non-Axis Bank clients+ CDSL AMC of Rs 500	AMC : For Non BSDA Individual a/c : Rs 750 p.a For BSDA Individual a/c: Holding value 0 to 50,000: Nil Holding value between 50,001 to 2,00,000: Rs 100 p.a Holding value more than 2,00,000: Rs 750 p.a. For Corporate a/c:- Rs 1,500 p.a
Dematerialisation Charges	Dematerialisation Charges : Retail / BSDA Account: Rs 5 per certificate subject to minimum of Rs 50 per request, whichever is higher. Rs 50 per request as courier charges for mutual fund Units. Corporate Account: Rs 2.50 per certificate subject to a minimum of the Rs 50 per request.	Dematerialisation Charges : Rs 5 per certificate + Rs 35 per Dematerialisation request submitted
Rematerialisation Charges	Rematerialisation Charges : Retail / BSDA Account: Rs 20 for every 100 securities or part thereof or Rs 50 per request whichever is higher. Rs 50 per instruction for mutual fund Units. Corporate Account: Rs 20 per certificate subject to minimum of Rs 50 per request	Rematerialisation Charges : Rs 30 per request + CDSL actuals
Transaction Charges (Credit)	Transaction Charges (Credit) : -	Transaction Charges (Credit) : -
Transaction Charges (debit)	Transaction Charges (debit) : Retail Account: 0.04% of the value of the transaction (Min Rs 25 per instruction) whichever is higher. Rs 25 flat per instruction for mutual fund units. BSDA Account: 0.06% of the value of the transaction (Min Rs 50 per instruction) whichever is higher. Rs 50 flat per instruction for mutual fund units. Corporate Account: 0.04% subject to minimum of Rs 23 per instruction.	Transaction Charges (debit) : 0.04% of the value of txn subj to min Rs 20 per txn done by EASIEST. For BSDA a/c it's 0.06%, Min Rs 40 0.04% of the value of txn subj to Min Rs 25 per txn done by HDFC securities. For BSDA a/c It's 0.06%, Min Rs 45 0.04% of the value of txn subj to Min Rs 40 per txn undertaken by Manual txn. For BSDA a/c it's 0.06%, Min Rs 60 For Debt txn 0.04% of the value of txn subj to Min Rs 40 & Max Rs 5,000 per txn. For BSDA a/c it's 0.06%, Min Rs 60 & Max Rs 5,000 If instruction is submitted on the date of execution then 0.25% of the value of txn subj to Min Rs 25 per txn
Pledge Creation Charges	Pledge Creation Charges : Retail Account: 0.04% of the value of the transaction (Min Rs 50 per instruction) whichever is higher. BSDA Account: 0.06% of the value of the transaction (Min Rs 50 per instruction) whichever is higher. Corporate Account: Flat Rs 50 per request.	Pledge Creation Charges : Nil
Pledge Creation Confirmation Charges	Pledge Creation Confirmation Charges : Nil	Pledge Creation Confirmation Charges : If the pledge is marked in favour of HDFC Bank: 0.02% of the value of the txn subject to min of Rs 40 per txn 0.04% of the value of the txn subject to min of Rs 60 per txn for BSDA a/c
Pledge Invocation Charges	Pledge Invocation Charges : Retail Account: 0.04% of the value of the transaction (Min Rs 50 per instruction) whichever is higher. BSDA Account: 0.06% of the value of the transaction (Min Rs 50 per instruction) whichever is higher. Corporate Account: Flat Rs 50 per request.	Pledge Invocation Charges : If the pledge is marked to other than HDFC Bank 0.04% of the value of the txn subject to min of Rs 40 per txn 2. 0.06%, of the value of the txn subject to min of Rs 60 per txn for BSDA a/c
Failed Instruction Charges	Failed Instruction Charges : Rs 10 per Instruction	Failed Instruction Charges : Nil
Other Charges	Other Charges : Ad-hoc Statement - Rs 100 per statement Quarterly (Physical) statement Retail Account - Nil BSDA Account - Rs 25 per statement Account Modification Charges Retail AccountÂ - Nil BSDA Account - Rs 100 DIS Booklet Charge Retail AccountÂ - NIL BSDA AccountÂ - Rs 200 per booklet Redemption of mutual fund units through DP - Rs 25 per instruction	Other Charges : Mailing charges for non-periodic statements & other communication: Rs 35 for inland & Rs 500 for foreign address For restoring services if account is suspended for non payment of charges: Rs 250 Reissuance of Delivery Instruction Booklet (DIB): Rs 75 per Booklet Settlement Charges: Rs 250 pm for CM Principle account & Unified Settlement account & Rs 500 p.m for CM Settlement account

Axis Direct vs HDFC Securities Basic Details

Axis Direct Year of Incorporation is 2006 and Total Number of Clients is 389349 and Total Number of Branches is 56 . HDFC Securities Year of Incorporation is 2002 and Total Number of Clients is 1146962 and Total Number of Branches is 270 .

	Axis Direct	HDFC Securities
Year of Incorporation	Year of Incorporation : 2006	Year of Incorporation : 2002
Active Exchange Memberships	Active Exchange Memberships : NSE, BSE, MCX	Active Exchange Memberships : BSE, NSE, MCX, NCDEX
Demat Services	Demat Services : Yes	Demat Services : Yes
Website	Website : https://simplehai.axisdirect.in	Website : www.hdfcsec.com
Contact Details	Contact Details : 18002100808	Contact Details : 0294 242 5771
Total Number of Clients	Total Number of Clients : 389,349	Total Number of Clients : 1,146,962
Total Number of Branches	Total Number of Branches : 56	Total Number of Branches : 270
Products *	Products : Equity, Derivatives, Mutual Fund, SIP, ETFs, Tax Savings, Fixed Income, IPOs, Fixed Deposits, Loans, Tax Services, NPS and Insurance.	Products : Investment banking, Institutional broking, retail broking, private wealth management, and financial product distribution

Axis Direct vs HDFC Securities Orders

Orders

	Axis Direct	HDFC Securities
Cover Orders (CO)	Cover Orders (CO) : Yes	Cover Orders (CO) : Yes
Bracket orders / One Cancels Other (BO / OCO)	Bracket orders / One Cancels Other (BO / OCO) : No	Bracket orders / One Cancels Other (BO / OCO) : Yes
After Market Orders (AMO)	After Market Orders (AMO) : No	After Market Orders (AMO) : No
Buy Today Sell Tomorrow (BTST) *	Buy Today Sell Tomorrow (BTST) : Yes	Buy Today Sell Tomorrow (BTST) : Yes
Sell Today Buy Tomorrow (STBT) *	Sell Today Buy Tomorrow (STBT) : No	Sell Today Buy Tomorrow (STBT) : No
Good Till Cancelled (GTC) *	Good Till Cancelled (GTC) : Yes	Good Till Cancelled (GTC) : Yes

Axis Direct vs HDFC Securities Research and Advice / Trading Tips

Research and Advice / Trading Tips

	Axis Direct	HDFC Securities
Equity Trading Recommendation *	Equity Trading Recommendation : Yes	Equity Trading Recommendation : Yes
Equity Investment Recommendation *	Equity Investment Recommendation : Yes	Equity Investment Recommendation : Yes
Recommendation basis risk Profile *	Recommendation basis risk Profile : Yes	Recommendation basis risk Profile : Yes
Comparison *	Comparison : Yes	Comparison : Yes
Free Tips *	Free Tips : Yes	Free Tips : Yes
Daily Market report *	Daily Market report : Yes	Daily Market report : Yes
ETF research *	ETF research : Yes	ETF research : Yes
Quarterly Results *	Quarterly Results : Yes	Quarterly Results : Yes

Axis Direct vs HDFC Securities Franchisee / Authorized Person related information

Franchisee / Authorized Person related information

	Axis Direct	HDFC Securities
Availability for franchisee / AP	Availability for franchisee / AP : Yes	Availability for franchisee / AP : Yes
Investment required for Franchisee / AP	Investment required for Franchisee / AP : Rs.1,00,000 to Rs.3,00,000	Investment required for Franchisee / AP : Rs 300,000 to Rs. 500,000

Axis Direct vs HDFC Securities Product & Services

Axis Direct and HDFC Securities both offer a host of Products & Services for a better trading experience for their clients. Their comparative analysis is in the below table:

	Axis Direct	HDFC Securities
Delivery Based Trading *	Delivery Based Trading : Yes	Delivery Based Trading : Yes
Margin Trading *	Margin Trading : Yes	Margin Trading : No
Call in Trade *	Call in Trade : Yes	Call in Trade : Yes
Trading in Both the exchanges *	Trading in Both the exchanges : Yes	Trading in Both the exchanges : Yes
Limit Order *	Limit Order : Yes	Limit Order : Yes
3-in-1 On-line Trading Account *	3-in-1 On-line Trading Account : Yes	3-in-1 On-line Trading Account : Yes
NRI Services *	NRI Services : Yes	NRI Services : Yes
SMS Alerts *	SMS Alerts : Yes	SMS Alerts : Yes
Offers Multiple Plan *	Offers Multiple Plan : No	Offers Multiple Plan : No
IPO Investment *	IPO Investment : Yes	IPO Investment : Yes
Portfolio Analysis *	Portfolio Analysis : Yes	Portfolio Analysis : Yes
Advanced Charting Features *	Advanced Charting Features : Yes	Advanced Charting Features : Yes
Brokerage Calculator *	Brokerage Calculator : No	Brokerage Calculator : No
Margin Calculator *	Margin Calculator : No	Margin Calculator : No
Stop Loss Order *	Stop Loss Order : Yes	Stop Loss Order : Yes
Bracket Orders & Trailing Stop Loss *	Bracket Orders & Trailing Stop Loss : No	Bracket Orders & Trailing Stop Loss : Yes
Equity Future & Option Trading *	Equity Future & Option Trading : Yes	Equity Future & Option Trading : Yes
Currency Future & Option Trading *	Currency Future & Option Trading : Yes	Currency Future & Option Trading : Yes
Market Trading *	Market Trading : Yes	Market Trading : Yes
Monthly & Yearly Plan *	Monthly & Yearly Plan : No	Monthly & Yearly Plan : No
Aumtomated Trading *	Aumtomated Trading : No	Aumtomated Trading : No

Axis Direct vs HDFC Securities Customer Services

Axis Direct and HDFC Securities both offer a host of Customer service options to their clients to quickly solve their queries or grievances if any. Their comparative analysis is in the below table:

	Axis Direct	HDFC Securities
Toll Free Number *	Toll Free Number : Yes	Toll Free Number : No
Live Chat Facility *	Live Chat Facility : Yes	Live Chat Facility : Yes
Email Facility *	Email Facility : Yes	Email Facility : Yes
Branch Offices *	Branch Offices : Yes	Branch Offices : Yes
Customer Care *	Customer Care : Yes	Customer Care : Yes
Community Service *	Community Service : Yes	Community Service : Yes
Relationship Manager *	Relationship Manager : -	Relationship Manager : -
24/7 Support *	24/7 Support : No	24/7 Support : No

Axis Direct vs HDFC Securities Other Investement

Axis Direct and HDFC Securities both offer a lot of investment avenues apart from Stock trading on their platforms to their clients to make a better trading experience. Their comparative analysis is in the below table:

	Axis Direct	HDFC Securities
Commodity Trading *	Commodity Trading : No	Commodity Trading : No
Investment in ETFs *	Investment in ETFs : Yes	Investment in ETFs : Yes
Investment in Mutual Funds *	Investment in Mutual Funds : Yes	Investment in Mutual Funds : Yes
Investment in Bonds *	Investment in Bonds : Yes	Investment in Bonds : Yes
Investment in Corporate Debt instruments *	Investment in Corporate Debt instruments : Yes	Investment in Corporate Debt instruments : Yes
Insurance Services *	Insurance Services : Yes	Insurance Services : Yes
Banking Services *	Banking Services : No	Banking Services : Yes

Axis Direct vs HDFC Securities Trading Platform

Axis Direct and HDFC Securities both offer a host of Trading Platform for a better trading experience for their clients. Their comparative analysis is in the below table:

	Axis Direct	HDFC Securities
Web Platform *	Web Platform : Yes	Web Platform : Yes
Android Mobile App *	Android Mobile App : Yes	Android Mobile App : Yes
Desktop Windows *	Desktop Windows : Yes	Desktop Windows : Yes
Desktop Mac *	Desktop Mac : No	Desktop Mac : No
I-Pad App *	I-Pad App : Yes	I-Pad App : No
Virtual Trading *	Virtual Trading : No	Virtual Trading : -
iPhone Mobile App *	iPhone Mobile App : Yes	iPhone Mobile App : No
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