Anand Rathi vs ICICI Direct (Compare Anand Rathi vs ICICI Direct)

So many brokers are offering stock trading & Demat services in India, which one is best, which one provides the services at the lowest price, provides best mobile trading application, the best research team, etc. All answers to your questions would be available here.

Here we provide side by side comparison between Anand Rathi vs ICICI Direct, Below comparison of Anand Rathi vs ICICI Direct highlights the variations of Brokerage charges & services offered, Compare their ratings, brokerage & AMC charges, Investment choices, Customer Service, Demat Account, features, Platforms, and running offers.

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One on One comparison of Anand Rathi vs ICICI Direct is given below:

Anand Rathi

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ICICI Direct

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	Anand Rathi	ICICI Direct

About The Brokers	Anand Rathi : "AnandRathi, a well known non-banking financial institution established in 1994 by the veteran AnandRathi. With the various online and offline >>> more	ICICI Direct : "ICICIdirect.com, an award winning, pioneering online broking platform, The platform not only offers convenient ways to invest in Equity, Derivatives, Currency Futur >>> more
Find More Information about the Broker :	Anand Rathi : OVERVIEW BROKERAGE PRODUCTS & SERVICES TRADING PLATFORM & TOOLS RATING	ICICI Direct : OVERVIEW BROKERAGE PRODUCTS & SERVICES TRADING PLATFORM & TOOLS RATING
Type of Broker	Anand Rathi : Full Service Broker	ICICI Direct : Full Service Broker
Promo/offers	Anand Rathi : N/A	ICICI Direct : Special Offer: Free Futures Trading + Intraday Trading charges at Flat ₹20 + Commodity & Currency Derivative at Flat ₹20. Get the offer
Pros	Anand Rathi : After Market Order facility available NRI services available Multiple brokerage plans available Advance charting and various calculators are available Experience of more than two decades makes them a reliable broker	ICICI Direct : 3-in-1 online trading account. Security of your investment & money 24/7 customer service. Easy-to-use website. Innovative offerings like - Margin, MarginPlus, BTST, SPOT. Derivatives trading,NRI services, mutual funds, IPOs and on-line life insurance. Own DP services Award winning research services Instant payout for your stocks sold (eATM) By Subscribing ICICI Direct Neo Plan you get ZERO BROKERAGE IN FUTURES, RS 20 UNLIMITED PER ORDER BROKERAGE IN OPTIONS AND INTRADAY EQUITY !
Cons	Anand Rathi : Charges applied for using few online platforms They are not transparent when it comes to revealing brokerages High Brokerage charges then discount brokers Do not provide 3-in-1 account service	ICICI Direct : Very High delivery brokerage. Not a good fit for small and penny stock traders. Charges for trading terminal usage. High Minimum Brokerage Charges.
Why This	Anand Rathi : Strong pan Indian presence through 120+ own branches and 12 regional offices Provide multiple brokerage plans to cater to the need of different traders. Advance charting tool is available for the clients to take correct financial decision Clients can place after market orders Margin funding is also available Provide NRI service Dedicated Customer support from Toll free number to chat services.	ICICI Direct : A Unique 3-in-1 On-line Trading Account, which includes ICICI Bank Account, ICICI Trading Account and ICICI Demat Account, is the key offering for retail stock market investors in India. Security: Instead of transferring monies to a broker's pool or towards deposits, you can manage your own demat and bank accounts when you trade through ICICIdirect.com. It provides you the flexibility to pay only when you trade. Largest Equity E-Broking House with >40 Lac customers. Share trading in both NSE and BSE, innovative offerings like - Margin, MarginPlus, BTST, SPOT, Derivatives trading, overseas trading, mutual funds, IPOs and on-line life insurance. Call-n-Trade: you can place orders securely over the telephone with the Call N Trade service. Award Winning Research

Anand Rathi vs ICICI Direct Account Opening & AMC Charges

Anand Rathi Trading Account Opening Fee is ₹750 and ICICI Direct Trading Account Opening Fee is ₹975 . Anand Rathi Demat Account AMC is ₹299 from second year onward and ICICI Direct Demat Account AMC is ₹700 .

	Anand Rathi	ICICI Direct
Trading Account Opening Fee	Trading Account Opening Fee : ₹750	Trading Account Opening Fee : ₹975
Demat Account Opening Fee	Demat Account Opening Fee : ₹550	Demat Account Opening Fee : ₹0
Demat Account AMC	Demat Account AMC : ₹299 from second year onward	Demat Account AMC : ₹700
Trading Account AMC	Trading Account AMC : ₹0	Trading Account AMC : ₹0

Anand Rathi vs ICICI Direct Brokerage Charges

Anand Rathi Brokerage Charges Equity Delivery is 0.5% - 0.15% and Equity Intraday is 0.05% -0.015% and Equity Options is ₹75 to ₹20 . ICICI Direct Brokerage Charges Equity Delivery is 0.55% and Equity Intraday is 0.275% and Equity Options is ₹95 to ₹35 per lot .

	Anand Rathi	ICICI Direct
Plan Name	Plan Name : Standard Plan	Plan Name : I-Saver Plan
Equity Delivery	Equity Delivery : 0.5% - 0.15%	Equity Delivery : 0.55%
Equity Intraday	Equity Intraday : 0.05% -0.015%	Equity Intraday : 0.275%
Equity Future	Equity Future : 0.05% - 0.015%	Equity Future : 0.05% to 0.03%
Equity Options	Equity Options : ₹75 to ₹20	Equity Options : ₹95 to ₹35 per lot
Currency Futures	Currency Futures : 0.05% - 0.015%	Currency Futures : 0.050% to 0.030%
Currency Options	Currency Options : ₹75 to ₹20	Currency Options : ₹25 to ₹10 per lot
Monthly Fee	Monthly Fee : NA	Monthly Fee : -
Margin Trading	Margin Trading :	Margin Trading : 0.05% - 0.03%
Commodity Futures	Commodity Futures : 0.008% - 0.05%	Commodity Futures : NA
Commodity Options	Commodity Options :	Commodity Options : NA

Anand Rathi vs ICICI Direct Transaction Charges (Per Crore)

Anand Rathi Transaction Charges (Per Crore) Equity Future is NSE ₹410 per Cr (0.0041%) | BSE ₹210 per Cr (0.0021%) (each side) and Equity Options is ₹7000 per Cr (0.07%) . ICICI Direct Transaction Charges (Per Crore) Equity Future is ₹180 per Cr (0.0018%) and Equity Options is ₹5000 per Cr (0.05%) (on premium) .

	Anand Rathi	ICICI Direct
Equity Delivery	Equity Delivery : NSE ₹350 per Cr (0.0035%) \| BSE ₹350 per Cr (0.0035%) (each side)	Equity Delivery : NSE ₹310 per Cr (0.0031%) \| BSE ₹280 per Cr (0.0028%) (each side)
Equity Intraday	Equity Intraday : NSE ₹350 per Cr (0.0035%) \| BSE ₹350 per Cr (0.0035%) (each side)	Equity Intraday : NSE ₹310 per Cr (0.0031%) \| BSE ₹280 per Cr (0.0028%) (each side)
Equity Future *	Equity Future : NSE ₹410 per Cr (0.0041%) \| BSE ₹210 per Cr (0.0021%) (each side)	Equity Future : ₹180 per Cr (0.0018%)
Equity Options *	Equity Options : ₹7000 per Cr (0.07%)	Equity Options : ₹5000 per Cr (0.05%) (on premium)
Currency Futures *	Currency Futures : ₹350 per Cr (0.0035%)	Currency Futures : ₹120 per Cr (0.0012%)
Currency Options	Currency Options : ₹7000 per Cr (0.07%)	Currency Options : ₹5000 per Cr (0.05%) (on premium)
Commodity	Commodity : ₹350 per Cr (0.0035%)	Commodity : NA

Anand Rathi vs ICICI Direct Other Charges

Anand Rathi Minimum Brokerage is and Call & Trade is . ICICI Direct Minimum Brokerage is ₹35 per trade and Call & Trade is ₹25 per call after first 20 free calls per month .

	Anand Rathi	ICICI Direct
Minimum Brokerage	Minimum Brokerage :	Minimum Brokerage : ₹35 per trade
Call & Trade	Call & Trade :	Call & Trade : ₹25 per call after first 20 free calls per month
Stamp Duty *	Stamp Duty : State-wise	Stamp Duty : Charges as per the state of residence
DP Charges (on sell side)	DP Charges (on sell side) : -	DP Charges (on sell side) : 0.04% (Min ₹25 and Max ₹25,000)
Other Miscellaneous Charges	Other Miscellaneous Charges :	Other Miscellaneous Charges : -

Anand Rathi vs ICICI Direct Features

Anand Rathi and ICICI Direct both offer a host of features, trading tools & platforms to their clients. Their comparative analysis is in the below table:

	Anand Rathi	ICICI Direct
Trading Platform	Trading Platform : Trade Mobi, Web, and Desktop	Trading Platform : Trade Racer Web, Desktop, ICICI Direct Mobile App
Placing orders through charts	Placing orders through charts : -	Placing orders through charts : No
Trading Alerts	Trading Alerts : Yes	Trading Alerts : Yes
Research and Advice / Trading Tips	Research and Advice / Trading Tips : 0	Research and Advice / Trading Tips : 1
Detailed Education Initiatives	Detailed Education Initiatives : No	Detailed Education Initiatives : Yes
Unique features & Offers	Unique features & Offers : -	Unique features & Offers : Bullet Trading, Can trade in 32 exchanges through Saxo Trader
Referral Program	Referral Program : 0	Referral Program : -
Margin Against Shares (Equity Cash) *	Margin Against Shares (Equity Cash) :	Margin Against Shares (Equity Cash) : Yes
Margin Against Shares (Equity F&O) *	Margin Against Shares (Equity F&O) :	Margin Against Shares (Equity F&O) : Yes

Anand Rathi vs ICICI Direct Demat Account Charges

A comparative table of various demat account charges between Anand Rathi and ICICI Direct is below:

	Anand Rathi	ICICI Direct
Depository Service Provider	Depository Service Provider : CDSL & NSDL	Depository Service Provider : CDSL and NSDL
Account Opening Fee	Account Opening Fee : ₹750	Account Opening Fee : ₹975
Advance Deposit	Advance Deposit : -	Advance Deposit : ₹0 for ICICI Bank customers. ₹7500 for Non ICICI BANK customers.
AMC	AMC : ₹0	AMC : ₹0
Dematerialisation Charges	Dematerialisation Charges : ₹3 per certificate + ₹20 per request In case of bulk, above 100 certificate ₹5 & Actual Courier Charge	Dematerialisation Charges : ₹50 Per Demat Request Form and ₹3 For Each Certificates
Rematerialisation Charges	Rematerialisation Charges : 0.05% of value + plus ₹20 postage	Rematerialisation Charges : ₹25 + CDSL charges at actual
Transaction Charges (Credit)	Transaction Charges (Credit) : -	Transaction Charges (Credit) : -
Transaction Charges (debit)	Transaction Charges (debit) :	Transaction Charges (debit) : ₹0 for trader on ICICIDirect.com
Pledge Creation Charges	Pledge Creation Charges : ₹25 per transaction	Pledge Creation Charges : 0.02% or minimum of ₹50
Pledge Creation Confirmation Charges	Pledge Creation Confirmation Charges : -	Pledge Creation Confirmation Charges : If, ICICI Bank is counterparty: 0.02% or minimum of ₹35; If, ICICI Bank is not counterparty: 0.04% or minimum of ₹35
Pledge Invocation Charges	Pledge Invocation Charges : -	Pledge Invocation Charges : If, ICICI Bank is counterparty: 0.02% or minimum of ₹35; If, ICICI Bank is not counterparty: 0.04% or minimum of ₹35
Failed Instruction Charges	Failed Instruction Charges : -	Failed Instruction Charges : ₹30
Other Charges	Other Charges : Bounce cheque Charges: ₹250	Other Charges : 1. Mailing charges for non periodic statements and other communication, ₹50 for inland and ₹500.0 for foreign address. 2. ₹200 for restoring services if account is suspended for non payment of charges.

Anand Rathi vs ICICI Direct Basic Details

Anand Rathi Year of Incorporation is 1994 and Total Number of Clients is 75,204 and Total Number of Branches is 1200 . ICICI Direct Year of Incorporation is 2000 and Total Number of Clients is 8,78,884 and Total Number of Branches is 154 .

	Anand Rathi	ICICI Direct
Year of Incorporation	Year of Incorporation : 1994	Year of Incorporation : 2000
Active Exchange Memberships	Active Exchange Memberships : BSE, NSE, MCX, NCDEX	Active Exchange Memberships : NSE, BSE
Demat Services	Demat Services : No	Demat Services : Yes
Website	Website : www.rathi.com	Website : http://www.icicidirect.com
Contact Details	Contact Details : 18004201004	Contact Details : 020-28307700
Total Number of Clients	Total Number of Clients : 75,204	Total Number of Clients : 8,78,884
Total Number of Branches	Total Number of Branches : 1200	Total Number of Branches : 154
Products *	Products : -	Products : investment banking, institutional broking, retail broking, private wealth management, and financial product distribution

Anand Rathi vs ICICI Direct Charts and Data

Anand Rathi and ICICI Direct both offer a host of Charts & Data for better decision making to their clients. Their comparative analysis is in the below table:

	Anand Rathi	ICICI Direct
Live data source	Live data source : BSE, NSE	Live data source : NSE, BSE
Advanced Charting tools	Advanced Charting tools : Yes	Advanced Charting tools : Yes
Multi-Chart Setup	Multi-Chart Setup : -	Multi-Chart Setup : Yes
No.of indicators	No.of indicators : -	No.of indicators : 82
No.of charts can be opened	No.of charts can be opened : -	No.of charts can be opened : 6
Live Scanners	Live Scanners : Yes	Live Scanners : Yes
Customizable screeners	Customizable screeners : Yes	Customizable screeners : No
Trading from charts	Trading from charts : -	Trading from charts : No
Compare Symbol performance on Chart	Compare Symbol performance on Chart : -	Compare Symbol performance on Chart : No
Options charts	Options charts : -	Options charts : Yes
Continuous futures charts	Continuous futures charts : -	Continuous futures charts : Yes
Intraday historical data for charts	Intraday historical data for charts : Yes	Intraday historical data for charts : 20 days
End of Day historical data for charts	End of Day historical data for charts : Yes	End of Day historical data for charts : 10 years
Corporate action adjusted charts	Corporate action adjusted charts : -	Corporate action adjusted charts : No
Back Testing	Back Testing : Yes	Back Testing : No
Options Chain	Options Chain : Yes	Options Chain : Yes
Heat Maps	Heat Maps : Yes	Heat Maps : Yes
Analytics	Analytics : -	Analytics : Yes
Price Ladder	Price Ladder : -	Price Ladder : No

Anand Rathi vs ICICI Direct Leverage

Leverage

	Anand Rathi	ICICI Direct
Equity Delivery	Equity Delivery : upto 4x	Equity Delivery : 5x with Interest
Equity Intraday	Equity Intraday : Upto 10x	Equity Intraday : Upto 25x
Equity Futures	Equity Futures : Upto 2x	Equity Futures : 4x
Equity Options	Equity Options : Upto 2x for shorting	Equity Options : 2x for shorting
Currency Futures	Currency Futures : Upto 2x	Currency Futures : NA
Currency Options	Currency Options : Upto 2x for shorting	Currency Options : NA
Commodity Futures	Commodity Futures : Upto 2x	Commodity Futures : NA
Commodity Options	Commodity Options :	Commodity Options : -

Anand Rathi vs ICICI Direct Orders

Orders

	Anand Rathi	ICICI Direct
Cover Orders (CO)	Cover Orders (CO) : No	Cover Orders (CO) : Yes
Bracket orders / One Cancels Other (BO / OCO)	Bracket orders / One Cancels Other (BO / OCO) : No	Bracket orders / One Cancels Other (BO / OCO) : No
After Market Orders (AMO)	After Market Orders (AMO) : Yes	After Market Orders (AMO) : No
Buy Today Sell Tomorrow (BTST) *	Buy Today Sell Tomorrow (BTST) :	Buy Today Sell Tomorrow (BTST) : Yes
Sell Today Buy Tomorrow (STBT) *	Sell Today Buy Tomorrow (STBT) :	Sell Today Buy Tomorrow (STBT) : No
Good Till Cancelled (GTC) *	Good Till Cancelled (GTC) : No	Good Till Cancelled (GTC) : Yes

Anand Rathi vs ICICI Direct Research and Advice / Trading Tips

Research and Advice / Trading Tips

	Anand Rathi	ICICI Direct
Equity Trading Recommendation *	Equity Trading Recommendation : -	Equity Trading Recommendation : Yes
Equity Investment Recommendation *	Equity Investment Recommendation : -	Equity Investment Recommendation : Yes
Recommendation basis risk Profile *	Recommendation basis risk Profile : -	Recommendation basis risk Profile : Yes
Comparison *	Comparison : -	Comparison : Yes
Free Tips *	Free Tips : -	Free Tips : Yes
Daily Market report *	Daily Market report : -	Daily Market report : Yes
ETF research *	ETF research : -	ETF research : Yes
Quarterly Results *	Quarterly Results : -	Quarterly Results : Yes

Anand Rathi vs ICICI Direct Franchisee / Authorized Person related information

Franchisee / Authorized Person related information

	Anand Rathi	ICICI Direct
Availability for franchisee / AP	Availability for franchisee / AP : Yes	Availability for franchisee / AP : Yes
Investment required for Franchisee / AP	Investment required for Franchisee / AP : -	Investment required for Franchisee / AP : Rs.25,000 to Rs.2,00,000

Anand Rathi vs ICICI Direct Product & Services

Anand Rathi and ICICI Direct both offer a host of Products & Services for a better trading experience for their clients. Their comparative analysis is in the below table:

	Anand Rathi	ICICI Direct
Delivery Based Trading *	Delivery Based Trading : -	Delivery Based Trading : Yes
Margin Trading *	Margin Trading : -	Margin Trading : Yes
Call in Trade *	Call in Trade : -	Call in Trade : Yes
Trading in Both the exchanges *	Trading in Both the exchanges : -	Trading in Both the exchanges : Yes
Limit Order *	Limit Order : -	Limit Order : Yes
3-in-1 On-line Trading Account *	3-in-1 On-line Trading Account : -	3-in-1 On-line Trading Account : Yes
NRI Services *	NRI Services : -	NRI Services : Yes
SMS Alerts *	SMS Alerts : -	SMS Alerts : Yes
Offers Multiple Plan *	Offers Multiple Plan : -	Offers Multiple Plan : Yes
IPO Investment *	IPO Investment : -	IPO Investment : Yes
Portfolio Analysis *	Portfolio Analysis : -	Portfolio Analysis : Yes
Advanced Charting Features *	Advanced Charting Features : -	Advanced Charting Features : Yes
Brokerage Calculator *	Brokerage Calculator : -	Brokerage Calculator : No
Margin Calculator *	Margin Calculator : -	Margin Calculator : No
Stop Loss Order *	Stop Loss Order : -	Stop Loss Order : Yes
Bracket Orders & Trailing Stop Loss *	Bracket Orders & Trailing Stop Loss : -	Bracket Orders & Trailing Stop Loss : Yes
Equity Future & Option Trading *	Equity Future & Option Trading : -	Equity Future & Option Trading : Yes
Currency Future & Option Trading *	Currency Future & Option Trading : -	Currency Future & Option Trading : Yes
Market Trading *	Market Trading : -	Market Trading : Yes
Monthly & Yearly Plan *	Monthly & Yearly Plan : -	Monthly & Yearly Plan : No
Aumtomated Trading *	Aumtomated Trading : -	Aumtomated Trading : No

Anand Rathi vs ICICI Direct Customer Services

Anand Rathi and ICICI Direct both offer a host of Customer service options to their clients to quickly solve their queries or grievances if any. Their comparative analysis is in the below table:

	Anand Rathi	ICICI Direct
Toll Free Number *	Toll Free Number : -	Toll Free Number : No
Live Chat Facility *	Live Chat Facility : -	Live Chat Facility : No
Email Facility *	Email Facility : -	Email Facility : Yes
Branch Offices *	Branch Offices : -	Branch Offices : Yes
Customer Care *	Customer Care : -	Customer Care : Yes
Community Service *	Community Service : -	Community Service : Yes
Relationship Manager *	Relationship Manager : -	Relationship Manager : -
24/7 Support *	24/7 Support : -	24/7 Support : No

Anand Rathi vs ICICI Direct Other Investement

Anand Rathi and ICICI Direct both offer a lot of investment avenues apart from Stock trading on their platforms to their clients to make a better trading experience. Their comparative analysis is in the below table:

	Anand Rathi	ICICI Direct
Commodity Trading *	Commodity Trading : -	Commodity Trading : No
Investment in ETFs *	Investment in ETFs : -	Investment in ETFs : Yes
Investment in Mutual Funds *	Investment in Mutual Funds : -	Investment in Mutual Funds : Yes
Investment in Bonds *	Investment in Bonds : -	Investment in Bonds : Yes
Investment in Corporate Debt instruments *	Investment in Corporate Debt instruments : -	Investment in Corporate Debt instruments : Yes
Insurance Services *	Insurance Services : -	Insurance Services : Yes
Banking Services *	Banking Services : -	Banking Services : Yes

Anand Rathi vs ICICI Direct Trading PlatForm

Anand Rathi and ICICI Direct both offer a host of Trading Platform for a better trading experience for their clients. Their comparative analysis is in the below table:

	Anand Rathi	ICICI Direct
Web Platform *	Web Platform : -	Web Platform : Yes
Android Mobile App *	Android Mobile App : -	Android Mobile App : Yes
Desktop Windows *	Desktop Windows : -	Desktop Windows : Yes
Desktop Mac *	Desktop Mac : -	Desktop Mac : Yes
I-Pad App *	I-Pad App : -	I-Pad App : Yes
Virtual Trading *	Virtual Trading : -	Virtual Trading : Yes
iPhone Mobile App *	iPhone Mobile App : -	iPhone Mobile App : Yes

Anand Rathi vs ICICI Direct Company Information

	Anand Rathi	ICICI Direct
Financials *	Financials : -	Financials : Yes
News *	News :	News : -
Company Analysis *	Company Analysis : -	Company Analysis : Yes
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