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Axis Direct vs HDFC SKY (Compare Axis Direct and HDFC SKY)

So many brokers are offering stock trading & Demat services in India, which one is best, which one provides the services at the lowest price, provides best mobile trading application, the best research team, etc. All answers to your questions would be available here.

Here we provide side by side comparison between Axis Direct vs HDFC SKY, Below comparison of Axis Direct vs HDFC SKY highlights the variations of Brokerage charges & services offered, Compare their ratings, brokerage & AMC charges, Investment choices, Customer Service, Demat Account, features, Platforms, and running offers.

One on One comparison of Axis Direct vs HDFC SKY is given below:

Axis Direct

HDFC SKY

	Axis Direct	HDFC SKY

About The Brokers

Axis Direct :

"AxisDirect is the flagship brand of Axis Securities Ltd offering simplified investment solutions to retail customers. AxisDirect is among top 10 brokerage house in In >>> more

HDFC SKY :

HDFC SKY is the discount broking platform launched by HDFC Securities Ltd in 2023 — making it India's only bank-backed discount broker. >>> more

Find More Information about the Broker :

Axis Direct :

OVERVIEW BROKERAGE PRODUCTS & SERVICES TRADING PLATFORM & TOOLS RATING

HDFC SKY :

OVERVIEW

Type of Broker

Axis Direct :

Full Service Broker

HDFC SKY :

Discount Broker

Promo/offers

Axis Direct :

N/A

HDFC SKY :

N/A

Advantage

Axis Direct :

3-in-1 online trading account.
Security of your investment & money
Decent trading software.
Derivatives trading, NRI services, mutual funds, IPOs.
Trading is available in both BSE and NSE.
Free Research services

HDFC SKY :

✔ What HDFC SKY Does Well

✓	India's only bank-backed discount broker — HDFC Bank Group institutional safety
✓	Free access to 23 years of HDFC Securities research — equity, F&O, ETF recommendations
✓	US stocks — fractional shares from $1, Apple/Google/Amazon etc.
✓	MTF at 12% p.a. — lowest in India (0% first 30 days); competitors charge 18–21%
✓	Both CDSL and NSDL DP — unique among discount brokers
✓	3-in-1 account with HDFC Bank — seamless fund transfers
✓	InstaOptions + NxtOption — dedicated F&O platforms with option chain analytics
✓	TradingView at tv.hdfcsky.com — advanced charting integrated
✓	Open API for algo traders
✓	ETF brokerage free for 30 days after account opening

Disadvantage

Axis Direct :

No commodity & Currencytrading.
Very High brokerage.
Installable trading terminal cost at Rs 2999 per year.
Minimum brokerage charges.
Low Exposure

HDFC SKY :

✘ Where HDFC SKY Falls Short

✗	₹20 delivery brokerage — not free, unlike Zerodha, Groww, ProStocks, Shoonya
✗	AMC ₹240/yr from year 2 — Groww, Shoonya, ProStocks, Fyers, Alice Blue all ₹0 lifetime
✗	Auto square-off ₹50+GST per position
✗	NRI restrictions — US and Canada NRIs cannot open accounts
✗	Launched 2023 — newer platform with less operating history than Zerodha/Fyers
✗	Customer care hours Mon–Sat 9AM–5PM only (no evening/weekend support)
✗	Cannot maintain HDFC Securities + HDFC SKY accounts simultaneously (SEBI rule)
✗	US stock brokerage 5 cents/share (not flat fee) — costlier for high-price stocks
✗	Limited intraday access for NRIs

Why This

Axis Direct :

A Unique 3-in-1 On-line Trading Account, which includes Axis Banks Saving Account, Axis Direct Trading Account and Axis Direct Demat Account, is the key offering for retail stock market investors in India.
Security: Instead of transferring monies to a broker's pool or towards deposits, you can manage your own demat and bank accounts when you trade through Kotak Securities. It provides you the flexibility to pay only when you trade.
E-Broking House with >11 Lac customers.
1 paisa per lot for same day square off option trading or Rs 10 per lot for carry f/w Options trade
Facility to trade in Equities, IPO's, Bonds, FD's, ETF's, Mutual Funds, F&O and Currency derivatives etc.
Add on services like relationship manager, tips & recommendations, technical research, market pointers, periodical research reports, training and education.
Axis Direct offers classroom sessions, webinars, Online Tutorials and Articles by Experts to help beginners understand basics.

HDFC SKY :

Axis Direct vs HDFC SKY Account Opening & AMC Charges

Axis Direct Trading Account Opening Fee is Rs 900 and - . Axis Direct Demat Account AMC is Rs 650 and - .

	Axis Direct	HDFC SKY
Trading Account Opening Fee	Trading Account Opening Fee : Rs 900	Trading Account Opening Fee : -
Demat Account Opening Fee	Demat Account Opening Fee : Rs 0	Demat Account Opening Fee : -
Demat Account AMC	Demat Account AMC : Rs 650	Demat Account AMC : -
Trading Account AMC	Trading Account AMC : Rs 0	Trading Account AMC : -

Axis Direct vs HDFC SKY Brokerage Charges

Axis Direct Brokerage Charges Equity Delivery is 0.50% and Equity Intraday is 0.05% and Equity Options is Intraday: Rs 0.01 per lot | Carry Forward: Rs 10 per lot . HDFC SKY Brokerage Charges

	Axis Direct		HDFC SKY
Plan Name	Plan Name : Fixed Plan	Plan Name : Plan 125K	-
Equity Delivery	Equity Delivery : 0.50%	Equity Delivery : -	-
Equity Intraday	Equity Intraday : 0.05%	Equity Intraday : -	-
Equity Future	Equity Future : 0.05%	Equity Future : -	-
Equity Options	Equity Options : Intraday: Rs 0.01 per lot \| Carry Forward: Rs 10 per lot	Equity Options : -	-
Currency Futures	Currency Futures : 0.05%	Currency Futures : -	-
Currency Options	Currency Options : Intraday: Rs 0.01 per lot \| Carry Forward: Rs 10 per l	Currency Options : -	-
Monthly Fee	Monthly Fee : NA	Monthly Fee : -	-
Margin Trading	Margin Trading : -	Margin Trading : -	-
Commodity Futures	Commodity Futures : 0.03%	Commodity Futures : -	-
Commodity Options	Commodity Options : Rs 50 per lot	Commodity Options : -	-

Axis Direct vs HDFC SKY Other Charges

Axis Direct Minimum Brokerage is Rs 20 per trade and Call & Trade is Rs 20 per call . HDFC SKY and .

	Axis Direct	HDFC SKY
Minimum Brokerage	Minimum Brokerage : Rs 20 per trade	Minimum Brokerage : -
Call & Trade	Call & Trade : Rs 20 per call	Call & Trade : -
Stamp Duty *	Stamp Duty : -	Stamp Duty : -
DP Charges (on sell side)	DP Charges (on sell side) : 0.04% (minimum Rs 25 per instruction)	DP Charges (on sell side) : -
Other Miscellaneous Charges	Other Miscellaneous Charges : -	Other Miscellaneous Charges : -

Axis Direct vs HDFC SKY Features

Axis Direct and HDFC SKY both offer a host of features, trading tools & platforms to their clients. Their comparative analysis is in the below table:

	Axis Direct	HDFC SKY
Trading Platform	Trading Platform : DirectTrade, Axisdirect Web, Axisdirect Mobile	Trading Platform : -
Placing orders through charts	Placing orders through charts : No	Placing orders through charts : -
Trading Alerts	Trading Alerts : Yes	Trading Alerts : -
Research and Advice / Trading Tips	Research and Advice / Trading Tips : Yes	Research and Advice / Trading Tips : -
Detailed Education Initiatives	Detailed Education Initiatives : Yes	Detailed Education Initiatives : -
Unique features & Offers	Unique features & Offers : -	Unique features & Offers : -
Referral Program	Referral Program : 1	Referral Program : -
Margin Against Shares (Equity Cash) *	Margin Against Shares (Equity Cash) : Yes	Margin Against Shares (Equity Cash) : Yes
Margin Against Shares (Equity F&O) *	Margin Against Shares (Equity F&O) : Yes	Margin Against Shares (Equity F&O) : Yes

Axis Direct vs HDFC SKY Demat Account Charges

A comparative table of various demat account charges between Axis Direct and HDFC SKY is below:

	Axis Direct	HDFC SKY
Depository Service Provider	Depository Service Provider : CDSL	Depository Service Provider : -
Account Opening Fee	Account Opening Fee : Nil	Account Opening Fee : -
Advance Deposit	Advance Deposit : Nil	Advance Deposit : -
AMC	AMC : Retail Account: Axis Bank Customer: Rs 650 per year (1st year free). Rs 2500 for client who has not authorised bank to debit Demat ac charges from Bank ac maintained with Axis Bank. Non-Axis Bank Customer: Rs 250 per year (1st year free) BSDA Account: Nil for holding value till Rs 50,000 Rs 100 per yearÃ‚Â for holding value from Rs 50,001 to Rs 2,00,000 Holding value above Rs 2,00,000 tariff for Retail account will be applicable. Corporate Account: Rs 400 for Axis Bank clientsÃ‚Â + CDSL AMC of Rs 500 Rs 600 for non-Axis Bank clients+ CDSL AMC of Rs 500	AMC : -
Dematerialisation Charges	Dematerialisation Charges : Retail / BSDA Account: Rs 5 per certificate subject to minimum of Rs 50 per request, whichever is higher. Rs 50 per request as courier charges for mutual fund Units. Corporate Account: Rs 2.50 per certificate subject to a minimum of the Rs 50 per request.	Dematerialisation Charges : -
Rematerialisation Charges	Rematerialisation Charges : Retail / BSDA Account: Rs 20 for every 100 securities or part thereof or Rs 50 per request whichever is higher. Rs 50 per instruction for mutual fund Units. Corporate Account: Rs 20 per certificate subject to minimum of Rs 50 per request	Rematerialisation Charges : -
Transaction Charges (Credit)	Transaction Charges (Credit) : -	Transaction Charges (Credit) : -
Transaction Charges (debit)	Transaction Charges (debit) : Retail Account: 0.04% of the value of the transaction (Min Rs 25 per instruction) whichever is higher. Rs 25 flat per instruction for mutual fund units. BSDA Account: 0.06% of the value of the transaction (Min Rs 50 per instruction) whichever is higher. Rs 50 flat per instruction for mutual fund units. Corporate Account: 0.04% subject to minimum of Rs 23 per instruction.	Transaction Charges (debit) : -
Pledge Creation Charges	Pledge Creation Charges : Retail Account: 0.04% of the value of the transaction (Min Rs 50 per instruction) whichever is higher. BSDA Account: 0.06% of the value of the transaction (Min Rs 50 per instruction) whichever is higher. Corporate Account: Flat Rs 50 per request.	Pledge Creation Charges : -
Pledge Creation Confirmation Charges	Pledge Creation Confirmation Charges : Nil	Pledge Creation Confirmation Charges : -
Pledge Invocation Charges	Pledge Invocation Charges : Retail Account: 0.04% of the value of the transaction (Min Rs 50 per instruction) whichever is higher. BSDA Account: 0.06% of the value of the transaction (Min Rs 50 per instruction) whichever is higher. Corporate Account: Flat Rs 50 per request.	Pledge Invocation Charges : -
Failed Instruction Charges	Failed Instruction Charges : Rs 10 per Instruction	Failed Instruction Charges : -
Other Charges	Other Charges : Ad-hoc Statement - Rs 100 per statement Quarterly (Physical) statement Retail Account - Nil BSDA Account - Rs 25 per statement Account Modification Charges Retail AccountÂ - Nil BSDA Account - Rs 100 DIS Booklet Charge Retail AccountÂ - NIL BSDA AccountÂ - Rs 200 per booklet Redemption of mutual fund units through DP - Rs 25 per instruction	Other Charges : -

Axis Direct vs HDFC SKY Basic Details

Axis Direct Year of Incorporation is 2006 and Total Number of Clients is 411423 and Total Number of Branches is 56 . HDFC SKY and and .

	Axis Direct	HDFC SKY
Year of Incorporation	Year of Incorporation : 2006	Year of Incorporation : -
Active Exchange Memberships	Active Exchange Memberships : NSE, BSE, MCX	Active Exchange Memberships : -
Demat Services	Demat Services : Yes	Demat Services : -
Website	Website : https://simplehai.axisdirect.in	Website : -
Contact Details	Contact Details : 18002100808	Contact Details : -
Total Number of Clients	Total Number of Clients : 411,423	Total Number of Clients : -
Total Number of Branches	Total Number of Branches : 56	Total Number of Branches : -
Products *	Products : Equity, Derivatives, Mutual Fund, SIP, ETFs, Tax Savings, Fixed Income, IPOs, Fixed Deposits, Loans, Tax Services, NPS and Insurance.	Products : -
Key USP *	Key USP : Axis Bank 3-in-1 account; modern digital platform; research reports	Key USP : HDFC Bank discount arm; ₹0 delivery; ₹20 F&O; HDFC bank integration
Broker Type *	Broker Type : Full-Service	Broker Type : Discount

Axis Direct vs HDFC SKY Orders

Orders

	Axis Direct	HDFC SKY
Cover Orders (CO)	Cover Orders (CO) : Yes	Cover Orders (CO) : -
Bracket orders / One Cancels Other (BO / OCO)	Bracket orders / One Cancels Other (BO / OCO) : No	Bracket orders / One Cancels Other (BO / OCO) : -
After Market Orders (AMO)	After Market Orders (AMO) : No	After Market Orders (AMO) : -
Buy Today Sell Tomorrow (BTST) *	Buy Today Sell Tomorrow (BTST) : Yes	Buy Today Sell Tomorrow (BTST) : Yes
Sell Today Buy Tomorrow (STBT) *	Sell Today Buy Tomorrow (STBT) : No	Sell Today Buy Tomorrow (STBT) : Yes
Good Till Cancelled (GTC) *	Good Till Cancelled (GTC) : Yes	Good Till Cancelled (GTC) : Yes

Axis Direct vs HDFC SKY Research and Advice / Trading Tips

Research and Advice / Trading Tips

	Axis Direct	HDFC SKY
Equity Trading Recommendation *	Equity Trading Recommendation : Yes	Equity Trading Recommendation : -
Equity Investment Recommendation *	Equity Investment Recommendation : Yes	Equity Investment Recommendation : -
Recommendation basis risk Profile *	Recommendation basis risk Profile : Yes	Recommendation basis risk Profile : -
Comparison *	Comparison : Yes	Comparison : -
Free Tips *	Free Tips : Yes	Free Tips : -
Daily Market report *	Daily Market report : Yes	Daily Market report : -
ETF research *	ETF research : Yes	ETF research : -
Quarterly Results *	Quarterly Results : Yes	Quarterly Results : -

Axis Direct vs HDFC SKY Product & Services

Axis Direct and HDFC SKY both offer a host of Products & Services for a better trading experience for their clients. Their comparative analysis is in the below table:

	Axis Direct	HDFC SKY
Delivery Based Trading *	Delivery Based Trading : Yes	Delivery Based Trading : -
Margin Trading *	Margin Trading : Yes	Margin Trading : -
Call N Trade *	Call N Trade : Yes	Call N Trade : -
Trading in Both the exchanges *	Trading in Both the exchanges : Yes	Trading in Both the exchanges : -
Limit Order *	Limit Order : Yes	Limit Order : -
3-in-1 On-line Trading Account *	3-in-1 On-line Trading Account : Yes	3-in-1 On-line Trading Account : -
NRI Services *	NRI Services : Yes	NRI Services : -
SMS Alerts *	SMS Alerts : Yes	SMS Alerts : -
Offers Multiple Plan *	Offers Multiple Plan : No	Offers Multiple Plan : -
IPO Investment *	IPO Investment : Yes	IPO Investment : -
Portfolio Analysis *	Portfolio Analysis : Yes	Portfolio Analysis : -
Advanced Charting Features *	Advanced Charting Features : Yes	Advanced Charting Features : -
Brokerage Calculator *	Brokerage Calculator : No	Brokerage Calculator : -
Margin Calculator *	Margin Calculator : No	Margin Calculator : -
Stop Loss Order *	Stop Loss Order : Yes	Stop Loss Order : -
Bracket Orders & Trailing Stop Loss *	Bracket Orders & Trailing Stop Loss : No	Bracket Orders & Trailing Stop Loss : -
Equity Future & Option Trading *	Equity Future & Option Trading : Yes	Equity Future & Option Trading : -
Currency Future & Option Trading *	Currency Future & Option Trading : Yes	Currency Future & Option Trading : -
Market Trading *	Market Trading : Yes	Market Trading : -
Monthly & Yearly Plan *	Monthly & Yearly Plan : No	Monthly & Yearly Plan : -
Aumtomated Trading *	Aumtomated Trading : No	Aumtomated Trading : -

Axis Direct vs HDFC SKY Customer Services

Axis Direct and HDFC SKY both offer a host of Customer service options to their clients to quickly solve their queries or grievances if any. Their comparative analysis is in the below table:

	Axis Direct	HDFC SKY
Toll Free Number *	Toll Free Number : Yes	Toll Free Number : -
Live Chat Facility *	Live Chat Facility : Yes	Live Chat Facility : -
Email Facility *	Email Facility : Yes	Email Facility : -
Branch / walk-in support *	Branch / walk-in support : Yes	Branch / walk-in support : -
Customer Care *	Customer Care : Yes	Customer Care : -
Community Service *	Community Service : Yes	Community Service : -
Relationship Manager *	Relationship Manager : -	Relationship Manager : -
24/7 Support *	24/7 Support : No	24/7 Support : -

Axis Direct vs HDFC SKY Other Investement

Axis Direct and HDFC SKY both offer a lot of investment avenues apart from Stock trading on their platforms to their clients to make a better trading experience. Their comparative analysis is in the below table:

	Axis Direct	HDFC SKY
Commodity Trading *	Commodity Trading : No	Commodity Trading : -
Investment in ETFs *	Investment in ETFs : Yes	Investment in ETFs : -
Investment in Mutual Funds *	Investment in Mutual Funds : Yes	Investment in Mutual Funds : -
Investment in Bonds *	Investment in Bonds : Yes	Investment in Bonds : -
Investment in Corporate Debt instruments *	Investment in Corporate Debt instruments : Yes	Investment in Corporate Debt instruments : -
Insurance Services *	Insurance Services : Yes	Insurance Services : -
Banking Services *	Banking Services : No	Banking Services : -

Axis Direct vs HDFC SKY Trading Platform

Axis Direct and HDFC SKY both offer a host of Trading Platform for a better trading experience for their clients. Their comparative analysis is in the below table:

	Axis Direct	HDFC SKY
Web Platform *	Web Platform : Yes	Web Platform : -
Android Mobile App *	Android Mobile App : Yes	Android Mobile App : -
Desktop Windows *	Desktop Windows : Yes	Desktop Windows : -
Desktop Mac *	Desktop Mac : No	Desktop Mac : -
I-Pad App *	I-Pad App : Yes	I-Pad App : -
Algo trading platform / API *	Algo trading platform / API : No	Algo trading platform / API : -
iPhone Mobile App *	iPhone Mobile App : Yes	iPhone Mobile App : -
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