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ICICI Direct vs IIFL (Compare ICICI Direct and IIFL)

So many brokers are offering stock trading & Demat services in India, which one is best, which one provides the services at the lowest price, provides best mobile trading application, the best research team, etc. All answers to your questions would be available here.

Here we provide side by side comparison between ICICI Direct vs IIFL, Below comparison of ICICI Direct vs IIFL highlights the variations of Brokerage charges & services offered, Compare their ratings, brokerage & AMC charges, Investment choices, Customer Service, Demat Account, features, Platforms, and running offers.

One on One comparison of ICICI Direct vs IIFL is given below:

ICICI Direct IIFL
About The Brokers
ICICI Direct :

"ICICIdirect.com, an award winning, pioneering online broking platform, The platform not only offers convenient ways to invest in Equity, Derivatives, Currency Futur   >>> more

IIFL :

"IIFL is the renowned stockbroker who provides various financial products to its customers at nominal brokerage. They have an excellent online presence and protect you   >>> more

Find More Information about the Broker :
ICICI Direct :
OVERVIEW BROKERAGE PRODUCTS & SERVICES TRADING PLATFORM & TOOLS RATING
IIFL :
OVERVIEW BROKERAGE PRODUCTS & SERVICES TRADING PLATFORM & TOOLS RATING
Type of Broker
ICICI Direct :
 Full Service Broker
IIFL :
 Full Service Broker
Promo/offers
ICICI Direct :
Special Offer: ICICIdirect Neo Plan - Flat Rs 20 per trade brokerage (Intraday and F&O) + Free Account Opening + Get funds in 5 minutes from sell orders + Free trading tips. Open Instant Account Now
IIFL :
Special Offer: Pay flat Rs 20 per trade for Delivery, Intra-day and F&O + FREE Account Opening Fee. Open FREE Instant Account online with IIFL and start trading today.
Advantage
ICICI Direct :
  •  3-in-1 online trading account.
  •  Security of your investment & money
  •  24/7 customer service.
  •   Easy-to-use website.
  •  Innovative offerings like - Margin, MarginPlus, BTST, SPOT.
  •  Derivatives trading,NRI services, mutual funds, IPOs and on-line life insurance.
  •  Own DP services
  •  Award winning research services
  •  Instant payout for your stocks sold (eATM)
  • By Subscribing ICICI Direct Neo Plan you get ZERO BROKERAGE IN FUTURES, RS 20 UNLIMITED PER ORDER BROKERAGE IN OPTIONS AND INTRADAY EQUITY !
IIFL :
  • Offer online IPO and Equity SIP
  • 1900+ branches all over India & have a global presence
  • Trading facility to NRIs is provided
  • Provide multiple broking plans
  • IIFL Trade terminal is one of the best trading terminal in India
  • Offer Commodity Trading & Investment facility in Mutual funds & IPO
Disadvantage
ICICI Direct :
  •  Very High delivery brokerage.
  •  Not a good fit for small and penny stock traders.
  •  Charges for trading terminal usage.
  •  High Minimum Brokerage Charges.
IIFL :
  • Scope improvement is there in customer support.
  • Provides only 2-in-1 account facility
  • Less transparency in brokerage plans
  • High brokerage.
  • Minimum Brokerage charges
Why This
ICICI Direct :
  •   A Unique 3-in-1 On-line Trading Account, which includes ICICI Bank Account, ICICI Trading Account and ICICI Demat Account, is the key offering for retail stock market investors in India.
  •   Security: Instead of transferring monies to a broker's pool or towards deposits, you can manage your own demat and bank accounts when you trade through ICICIdirect.com. It provides you the flexibility to pay only when you trade.
  •   Largest Equity E-Broking House with >40 Lac customers.
  •   Share trading in both NSE and BSE, innovative offerings like - Margin, MarginPlus, BTST, SPOT, Derivatives trading, overseas trading, mutual funds, IPOs and on-line life insurance.
  •   Call-n-Trade: you can place orders securely over the telephone with the Call N Trade service.
  •   Award Winning Research
IIFL :
  • Full-service broker who provide 2-in-1 On-line trading account to Indian as well as NRIs present all over the world.
  • Provide IPO service and equity SIP also
  • Amongst top 10 stock brokers in India
  • Best rated mobile Trading Platforms with >1.9m download.
  • Have branches all over India. Approx 1900+ Branches
  • They provide multiple brokerage plans
  • All investment options - Equities, IPO, Mutual Funds,ETFs,Commodities,F&O
  • Offer NRI Trading.
Open Account Open Account

ICICI Direct vs IIFL Account Opening & AMC Charges

ICICI Direct Trading Account Opening Fee is Rs 0 (Free) and IIFL Trading Account Opening Fee is Rs 0 (Free) . ICICI Direct Demat Account AMC is Rs 300 (from 2nd year) and IIFL Demat Account AMC is Rs 250 (Free for 1st year) .

ICICI Direct IIFL
Trading Account Opening Fee Trading Account Opening Fee :

Rs 0 (Free)

Trading Account Opening Fee :

Rs 0 (Free)

Demat Account Opening Fee Demat Account Opening Fee :

Rs 0 (Free)

Demat Account Opening Fee :

Rs 0

Demat Account AMC Demat Account AMC :

Rs 300 (from 2nd year)

Demat Account AMC :

Rs 250 (Free for 1st year)

Trading Account AMC Trading Account AMC :

Rs 0 (Free)

Trading Account AMC :

Rs 0

Open Account Open Account

ICICI Direct vs IIFL Brokerage Charges

ICICI Direct Brokerage Charges Equity Delivery is 0.55% and Equity Intraday is Rs 20 per order and Equity Options is Rs 20 per order . IIFL Brokerage Charges Equity Delivery is Rs 20 per order and Equity Intraday is Rs 20 per order and Equity Options is Rs 20 per order .

ICICI Direct IIFL
Plan Name Plan Name :

I-Secure Plan

Plan Name :

ICICIDirect Neo Plan

Plan Name :

Standard Plan

Equity Delivery Equity Delivery :

0.55%

Equity Delivery :

0.55%

Equity Delivery :

Rs 20 per order

Equity Intraday Equity Intraday :

Rs 20 per order

Equity Intraday :

0.275%

Equity Intraday :

Rs 20 per order

Equity Future Equity Future :

Rs 0 (Free)

Equity Future :

0.05%

Equity Future :

Rs 20 per order

Equity Options Equity Options :

Rs 20 per order

Equity Options :

Rs 95 per lot

Equity Options :

Rs 20 per order

Currency Futures Currency Futures :

Rs 20 per order

Currency Futures :

Rs 20 per order

Currency Futures :

Rs 20 per order

Currency Options Currency Options :

Rs 20 per order

Currency Options :

Rs 20 per order

Currency Options :

Rs 20 per order

Monthly Fee Monthly Fee :

NA

Monthly Fee :

NA

Monthly Fee :

NA

Margin Trading Margin Trading :

0.05% - 0.03%

Margin Trading :

0.05% - 0.03%

Margin Trading :

Commodity Futures Commodity Futures :

Rs 20 per order

Commodity Futures :

Rs 20 per order

Commodity Futures :

Rs 20 per order

Commodity Options Commodity Options :

Rs 20 per order

Commodity Options :

Rs 20 per order

Commodity Options :

Rs 20 per order

Open Account Open Account

ICICI Direct vs IIFL Exchange Transaction Charges

ICICI Direct Exchange Transaction Charges Equity Future is NSE Rs 190 per Cr (0.0019%) | BSE Rs 0 and Equity Options is NSE Rs 5000 per Cr (0.05%) | BSE Rs 3700 per Cr (0.037%) (on premium) . IIFL Exchange Transaction Charges Equity Future is NSE Rs 190 per Cr (0.0019%) | BSE Rs 0 and Equity Options is NSE Rs 5000 per Cr (0.05%) | BSE Rs 3700 per Cr (0.037%) (on premium) .

ICICI Direct IIFL
Equity Delivery Equity Delivery :

NSE Rs 325 per Cr (0.00325%) | BSE Rs 375 per Cr (0.00375%) (each side)

Equity Delivery :

NSE Rs 325 per Cr (0.00325%) | BSE Rs 375 per Cr (0.00375%) (each side)

Equity Intraday Equity Intraday :

NSE Rs 325 per Cr (0.00325%) | BSE Rs 375 per Cr (0.00375%) (sell side)

Equity Intraday :

NSE Rs 325 per Cr (0.00325%) | BSE Rs 375 per Cr (0.00375%) (sell side)

Equity Future * Equity Future :

NSE Rs 190 per Cr (0.0019%) | BSE Rs 0

Equity Future :

NSE Rs 190 per Cr (0.0019%) | BSE Rs 0

Equity Options * Equity Options :

NSE Rs 5000 per Cr (0.05%) | BSE Rs 3700 per Cr (0.037%) (on premium)

Equity Options :

NSE Rs 5000 per Cr (0.05%) | BSE Rs 3700 per Cr (0.037%) (on premium)

Currency Futures * Currency Futures :

NSE Rs 90 per Cr (0.0009%) | BSE Rs 90 per Cr (0.0009%)

Currency Futures :

NSE Rs 90 per Cr (0.0009%) | BSE Rs 90 per Cr (0.0009%)

Currency Options Currency Options :

NSE Rs 4000 per Cr (0.04%) | BSE Rs 100 per Cr (0.001%) (on premium)

Currency Options :

NSE Rs 4000 per Cr (0.04%) | BSE Rs 100 per Cr (0.001%) (on premium)

Commodity Commodity :

Group A - Rs 260 per Cr (0.0026%)

Commodity :

Group A - Rs 280 per Cr (0.0028%)

Open Account Open Account

ICICI Direct vs IIFL Other Charges

ICICI Direct Minimum Brokerage is Rs 35 per trade (I-Secure Plan) and Call & Trade is Rs 50 per trade . IIFL Minimum Brokerage is and Call & Trade is Rs 50 per call .

ICICI Direct IIFL
Minimum Brokerage Minimum Brokerage :

Rs 35 per trade (I-Secure Plan)

Minimum Brokerage :

Call & Trade Call & Trade :

Rs 50 per trade

Call & Trade :

Rs 50 per call

Stamp Duty * Stamp Duty : - Stamp Duty : -
DP Charges (on sell side) DP Charges (on sell side) : - DP Charges (on sell side) :

0.04% (minimum ₹25 per debit transaction)

Other Miscellaneous Charges Other Miscellaneous Charges :

Margin Trading Interest: 0.025% Per day

Other Miscellaneous Charges :

Advisory SMS - Rs 50 per month

Open Account Open Account

ICICI Direct vs IIFL Features

ICICI Direct and IIFL both offer a host of features, trading tools & platforms to their clients. Their comparative analysis is in the below table:

ICICI Direct IIFL
Trading Platform Trading Platform :

ICICIdirect.com (website), Trade Racer, ICICIDirect Mobile App

Trading Platform :

IIFL Markets App, TT Web, TT Exe, TT Iris, IIFL Mutual Funds App

Placing orders through charts Placing orders through charts : - Placing orders through charts :

No

Trading Alerts Trading Alerts : - Trading Alerts :

No

Research and Advice / Trading Tips Research and Advice / Trading Tips : - Research and Advice / Trading Tips : -
Detailed Education Initiatives Detailed Education Initiatives : - Detailed Education Initiatives :

Yes

Unique features & Offers Unique features & Offers :

  • Offer 3-in-1 Account.
  • Support in local ICICI Bank branches.
  • Trusted brand.

Unique features & Offers :

Referral Program Referral Program :

0

Referral Program :

0

Margin Against Shares (Equity Cash) * Margin Against Shares (Equity Cash) :

Yes

Margin Against Shares (Equity Cash) :

Yes

Margin Against Shares (Equity F&O) * Margin Against Shares (Equity F&O) :

Yes

Margin Against Shares (Equity F&O) :

No

Open Account Open Account

ICICI Direct vs IIFL Demat Account Charges

A comparative table of various demat account charges between ICICI Direct and IIFL is below:

ICICI Direct IIFL
Depository Service Provider Depository Service Provider :

NSDL

Depository Service Provider :

CDSL

Account Opening Fee Account Opening Fee :

Stamp Duty at actuals

Account Opening Fee :

₹0 (free)

Advance Deposit Advance Deposit :

₹0 for ICICI Bank customers.

₹7500 for Non ICICI BANK customers.

Advance Deposit :

₹0

AMC AMC :

For Individual account: ₹700 p.a.

For Corporate account: ₹1500 p.a.

AMC :

₹250 (free for 1st year)

Dematerialisation Charges Dematerialisation Charges :

₹50 Per Demat Request Form and ₹10 For Each Certificates

Dematerialisation Charges :

₹15 per certificate

Rematerialisation Charges Rematerialisation Charges :

₹25 + CDSL charges at actual

Rematerialisation Charges :

₹15 per certificate

Transaction Charges (Credit) Transaction Charges (Credit) :

Transaction Charges (Credit) :

Transaction Charges (debit) Transaction Charges (debit) :

For Normal Market & Off Market sell (0.04% of trans value for each CID)(subject to minimum ₹30)

For Debt instruments Market & Off Market sell (0.04% of trans value for each CID)(subject to minimum ₹30 & maximum ₹25,000 )

Transaction Charges (debit) :

₹25 per debit transaction

Pledge Creation Charges Pledge Creation Charges :

0.02% or minimum of ₹35

Pledge Creation Charges :

₹10

Pledge Creation Confirmation Charges Pledge Creation Confirmation Charges :

0.02% or minimum of ₹35

Pledge Creation Confirmation Charges :

₹0

Pledge Invocation Charges Pledge Invocation Charges :

0.02% or minimum of ₹35

Pledge Invocation Charges :

₹15

Failed Instruction Charges Failed Instruction Charges :

Failed Instruction Charges :

Other Charges Other Charges :

₹200 for restoring services if account is suspended for non payment of charges.

Other Charges :

Conversion of MF units: ₹0, Reconversion of MF units: ₹0, Courier Charges: ₹100 per request

Open Account Open Account

ICICI Direct vs IIFL Basic Details

ICICI Direct Year of Incorporation is 2000 and Total Number of Clients is 1875350 and Total Number of Branches is 154 . IIFL Year of Incorporation is 1996 and Total Number of Clients is 413244 and Total Number of Branches is 900 .

ICICI Direct IIFL
Year of Incorporation Year of Incorporation :

2000

Year of Incorporation :

1996

Active Exchange Memberships Active Exchange Memberships : - Active Exchange Memberships :

NSE, BSE, MCX, and NCDEX

Demat Services Demat Services :

Yes

Demat Services :

Yes

Website Website : - Website : https://www.indiainfoline.com
Contact Details Contact Details : - Contact Details :

022-400710000

Total Number of Clients Total Number of Clients :

1,875,350

Total Number of Clients :

413,244

Total Number of Branches Total Number of Branches :

154

Total Number of Branches :

900

Products * Products : - Products :

Investment banking, institutional broking, retail broking, private wealth management, and financial product distribution, currency and commodity broking

Open Account Open Account

ICICI Direct vs IIFL Orders

Orders

ICICI Direct IIFL
Cover Orders (CO) Cover Orders (CO) :

Yes

Cover Orders (CO) :

Yes

Bracket orders / One Cancels Other (BO / OCO) Bracket orders / One Cancels Other (BO / OCO) :

No

Bracket orders / One Cancels Other (BO / OCO) :

Yes

After Market Orders (AMO) After Market Orders (AMO) :

No

After Market Orders (AMO) :

Yes

Buy Today Sell Tomorrow (BTST) * Buy Today Sell Tomorrow (BTST) :

Yes

Buy Today Sell Tomorrow (BTST) :

Yes

Sell Today Buy Tomorrow (STBT) * Sell Today Buy Tomorrow (STBT) :

No

Sell Today Buy Tomorrow (STBT) :

Yes

Good Till Cancelled (GTC) * Good Till Cancelled (GTC) :

Yes

Good Till Cancelled (GTC) :

Yes

Open Account Open Account

ICICI Direct vs IIFL Research and Advice / Trading Tips

Research and Advice / Trading Tips

ICICI Direct IIFL
Equity Trading Recommendation * Equity Trading Recommendation : - Equity Trading Recommendation :

Yes

Equity Investment Recommendation * Equity Investment Recommendation : - Equity Investment Recommendation :

Yes

Recommendation basis risk Profile * Recommendation basis risk Profile : - Recommendation basis risk Profile :

Yes

Comparison * Comparison : - Comparison :

Yes

Free Tips * Free Tips :

Yes

Free Tips :

Yes

Daily Market report * Daily Market report :

Yes

Daily Market report :

Yes

ETF research * ETF research : - ETF research :

Yes

Quarterly Results * Quarterly Results :

Yes

Quarterly Results :

Yes

Open Account Open Account

ICICI Direct vs IIFL Franchisee / Authorized Person related information

Franchisee / Authorized Person related information

ICICI Direct IIFL
Availability for franchisee / AP Availability for franchisee / AP : - Availability for franchisee / AP :

Yes

Investment required for Franchisee / AP Investment required for Franchisee / AP : - Investment required for Franchisee / AP :

Rs.75,000 to Rs.2,00,000

Open Account Open Account

ICICI Direct vs IIFL Product & Services

ICICI Direct and IIFL both offer a host of Products & Services for a better trading experience for their clients. Their comparative analysis is in the below table:

ICICI Direct IIFL
Delivery Based Trading * Delivery Based Trading : - Delivery Based Trading :

Yes

Margin Trading * Margin Trading :

Yes

Margin Trading :

Yes

Call in Trade * Call in Trade : - Call in Trade :

Yes

Trading in Both the exchanges * Trading in Both the exchanges : - Trading in Both the exchanges :

Yes

Limit Order * Limit Order : - Limit Order :

Yes

3-in-1 On-line Trading Account * 3-in-1 On-line Trading Account : - 3-in-1 On-line Trading Account :

No

NRI Services * NRI Services :

Yes

NRI Services :

Yes

SMS Alerts * SMS Alerts :

No

SMS Alerts :

Yes

Offers Multiple Plan * Offers Multiple Plan : - Offers Multiple Plan :

Yes

IPO Investment * IPO Investment : - IPO Investment :

Yes

Portfolio Analysis * Portfolio Analysis : - Portfolio Analysis :

Yes

Advanced Charting Features * Advanced Charting Features : - Advanced Charting Features :

Yes

Brokerage Calculator * Brokerage Calculator : - Brokerage Calculator :

No

Margin Calculator * Margin Calculator : - Margin Calculator :

No

Stop Loss Order * Stop Loss Order : - Stop Loss Order :

Yes

Bracket Orders & Trailing Stop Loss * Bracket Orders & Trailing Stop Loss : - Bracket Orders & Trailing Stop Loss :

Yes

Equity Future & Option Trading * Equity Future & Option Trading : - Equity Future & Option Trading :

Yes

Currency Future & Option Trading * Currency Future & Option Trading : - Currency Future & Option Trading :

Yes

Market Trading * Market Trading : - Market Trading :

Yes

Monthly & Yearly Plan * Monthly & Yearly Plan : - Monthly & Yearly Plan :

No

Aumtomated Trading * Aumtomated Trading : - Aumtomated Trading :

No

Open Account Open Account

ICICI Direct vs IIFL Customer Services

ICICI Direct and IIFL both offer a host of Customer service options to their clients to quickly solve their queries or grievances if any. Their comparative analysis is in the below table:

ICICI Direct IIFL
Toll Free Number * Toll Free Number : - Toll Free Number :

No

Live Chat Facility * Live Chat Facility : - Live Chat Facility :

No

Email Facility * Email Facility : - Email Facility :

Yes

Branch Offices * Branch Offices : - Branch Offices :

Yes

Customer Care * Customer Care : - Customer Care :

Yes

Community Service * Community Service : - Community Service :

Yes

Relationship Manager * Relationship Manager : - Relationship Manager : -
24/7 Support * 24/7 Support : - 24/7 Support :

No

Open Account Open Account

ICICI Direct vs IIFL Other Investement

ICICI Direct and IIFL both offer a lot of investment avenues apart from Stock trading on their platforms to their clients to make a better trading experience. Their comparative analysis is in the below table:

ICICI Direct IIFL
Commodity Trading * Commodity Trading : - Commodity Trading :

Yes

Investment in ETFs * Investment in ETFs : - Investment in ETFs :

Yes

Investment in Mutual Funds * Investment in Mutual Funds : - Investment in Mutual Funds :

Yes

Investment in Bonds * Investment in Bonds : - Investment in Bonds :

Yes

Investment in Corporate Debt instruments * Investment in Corporate Debt instruments : - Investment in Corporate Debt instruments :

Yes

Insurance Services * Insurance Services : - Insurance Services :

Yes

Banking Services * Banking Services : - Banking Services :

No

Open Account Open Account

ICICI Direct vs IIFL Trading Platform

ICICI Direct and IIFL both offer a host of Trading Platform for a better trading experience for their clients. Their comparative analysis is in the below table:

ICICI Direct IIFL
Web Platform * Web Platform : - Web Platform :

Yes

Android Mobile App * Android Mobile App : - Android Mobile App :

Yes

Desktop Windows * Desktop Windows : - Desktop Windows :

Yes

Desktop Mac * Desktop Mac : - Desktop Mac :

No

I-Pad App * I-Pad App : - I-Pad App :

Yes

Virtual Trading * Virtual Trading : - Virtual Trading : -
iPhone Mobile App * iPhone Mobile App : - iPhone Mobile App :

Yes

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Open Account Open Account

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