ICICI Direct vs IIFL (Compare ICICI Direct vs IIFL)

So many brokers are offering stock trading & Demat services in India, which one is best, which one provides the services at the lowest price, provides best mobile trading application, the best research team, etc. All answers to your questions would be available here.

Here we provide side by side comparison between ICICI Direct vs IIFL, Below comparison of ICICI Direct vs IIFL highlights the variations of Brokerage charges & services offered, Compare their ratings, brokerage & AMC charges, Investment choices, Customer Service, Demat Account, features, Platforms, and running offers.

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One on One comparison of ICICI Direct vs IIFL is given below:

ICICI Direct

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IIFL

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	ICICI Direct	IIFL

About The Brokers	ICICI Direct : "ICICIdirect.com, an award winning, pioneering online broking platform, The platform not only offers convenient ways to invest in Equity, Derivatives, Currency Futur >>> more	IIFL : "IIFL is the renowned stockbroker who provides various financial products to its customers at nominal brokerage. They have an excellent online presence and protect you >>> more
Find More Information about the Broker :	ICICI Direct : OVERVIEW BROKERAGE PRODUCTS & SERVICES TRADING PLATFORM & TOOLS RATING	IIFL : OVERVIEW BROKERAGE PRODUCTS & SERVICES TRADING PLATFORM & TOOLS RATING
Type of Broker	ICICI Direct : Full Service Broker	IIFL : Full Service Broker
Promo/offers	ICICI Direct : Special Offer: Free Futures Trading + Intraday Trading charges at Flat ₹20 + Commodity & Currency Derivative at Flat ₹20. Get the offer	IIFL : Special Offer: Brokerage free equity delivery trading + Flat ₹20 Intra-day and F&O trades.Get the offer
Advantage	ICICI Direct : 3-in-1 online trading account. Security of your investment & money 24/7 customer service. Easy-to-use website. Innovative offerings like - Margin, MarginPlus, BTST, SPOT. Derivatives trading,NRI services, mutual funds, IPOs and on-line life insurance. Own DP services Award winning research services Instant payout for your stocks sold (eATM) By Subscribing ICICI Direct Neo Plan you get ZERO BROKERAGE IN FUTURES, RS 20 UNLIMITED PER ORDER BROKERAGE IN OPTIONS AND INTRADAY EQUITY !	IIFL : Offer online IPO and Equity SIP 1900+ branches all over India & have a global presence Trading facility to NRIs is provided Provide multiple broking plans IIFL Trade terminal is one of the best trading terminal in India Offer Commodity Trading & Investment facility in Mutual funds & IPO
Disadvantage	ICICI Direct : Very High delivery brokerage. Not a good fit for small and penny stock traders. Charges for trading terminal usage. High Minimum Brokerage Charges.	IIFL : Scope improvement is there in customer support. Provides only 2-in-1 account facility Less transparency in brokerage plans High brokerage. Minimum Brokerage charges
Why This	ICICI Direct : A Unique 3-in-1 On-line Trading Account, which includes ICICI Bank Account, ICICI Trading Account and ICICI Demat Account, is the key offering for retail stock market investors in India. Security: Instead of transferring monies to a broker's pool or towards deposits, you can manage your own demat and bank accounts when you trade through ICICIdirect.com. It provides you the flexibility to pay only when you trade. Largest Equity E-Broking House with >40 Lac customers. Share trading in both NSE and BSE, innovative offerings like - Margin, MarginPlus, BTST, SPOT, Derivatives trading, overseas trading, mutual funds, IPOs and on-line life insurance. Call-n-Trade: you can place orders securely over the telephone with the Call N Trade service. Award Winning Research	IIFL : Full-service broker who provide 2-in-1 On-line trading account to Indian as well as NRIs present all over the world. Provide IPO service and equity SIP also Amongst top 10 stock brokers in India Best rated mobile Trading Platforms with >1.9m download. Have branches all over India. Approx 1900+ Branches They provide multiple brokerage plans All investment options - Equities, IPO, Mutual Funds,ETFs,Commodities,F&O Offer NRI Trading.

ICICI Direct vs IIFL Account Opening & AMC Charges

ICICI Direct Trading Account Opening Fee is ₹975 and IIFL Trading Account Opening Fee is ₹750 . ICICI Direct Demat Account AMC is ₹700 and IIFL Demat Account AMC is ₹400 per year .

	ICICI Direct	IIFL
Trading Account Opening Fee	Trading Account Opening Fee : ₹975	Trading Account Opening Fee : ₹750
Demat Account Opening Fee	Demat Account Opening Fee : ₹0	Demat Account Opening Fee : ₹0
Demat Account AMC	Demat Account AMC : ₹700	Demat Account AMC : ₹400 per year
Trading Account AMC	Trading Account AMC : ₹0	Trading Account AMC : ₹0

ICICI Direct vs IIFL Brokerage Charges

ICICI Direct Brokerage Charges Equity Delivery is 0.55% and Equity Intraday is 0.275% and Equity Options is ₹95 to ₹35 per lot . IIFL Brokerage Charges Equity Delivery is 0.50% and Equity Intraday is 0.05% and Equity Options is 1% of Premium or ₹100 per lot, whichever is high .

	ICICI Direct	IIFL
Plan Name	Plan Name : I-Saver Plan	Plan Name : Standard Plan
Equity Delivery	Equity Delivery : 0.55%	Equity Delivery : 0.50%
Equity Intraday	Equity Intraday : 0.275%	Equity Intraday : 0.05%
Equity Future	Equity Future : 0.05% to 0.03%	Equity Future : 0.05%
Equity Options	Equity Options : ₹95 to ₹35 per lot	Equity Options : 1% of Premium or ₹100 per lot, whichever is high
Currency Futures	Currency Futures : 0.050% to 0.030%	Currency Futures : 0.05%
Currency Options	Currency Options : ₹25 to ₹10 per lot	Currency Options : 1% of Premium or ₹100 per lot, whichever is high
Monthly Fee	Monthly Fee : -	Monthly Fee : NA
Margin Trading	Margin Trading : 0.05% - 0.03%	Margin Trading :
Commodity Futures	Commodity Futures : NA	Commodity Futures : 0.05%
Commodity Options	Commodity Options : NA	Commodity Options : 1% of Premium or ₹100 per lot, whichever is high

ICICI Direct vs IIFL Transaction Charges (Per Crore)

ICICI Direct Transaction Charges (Per Crore) Equity Future is ₹180 per Cr (0.0018%) and Equity Options is ₹5000 per Cr (0.05%) (on premium) . IIFL Transaction Charges (Per Crore) Equity Future is 0.0021% and Equity Options is 0.051% on premium .

	ICICI Direct	IIFL
Equity Delivery	Equity Delivery : NSE ₹310 per Cr (0.0031%) \| BSE ₹280 per Cr (0.0028%) (each side)	Equity Delivery : 0.00325%
Equity Intraday	Equity Intraday : NSE ₹310 per Cr (0.0031%) \| BSE ₹280 per Cr (0.0028%) (each side)	Equity Intraday : 0.00325%
Equity Future *	Equity Future : ₹180 per Cr (0.0018%)	Equity Future : 0.0021%
Equity Options *	Equity Options : ₹5000 per Cr (0.05%) (on premium)	Equity Options : 0.051% on premium
Currency Futures *	Currency Futures : ₹120 per Cr (0.0012%)	Currency Futures : 0.0021%
Currency Options	Currency Options : ₹5000 per Cr (0.05%) (on premium)	Currency Options : 0.051% on premium
Commodity	Commodity : NA	Commodity : 0.0028%

ICICI Direct vs IIFL Other Charges

ICICI Direct Minimum Brokerage is ₹35 per trade and Call & Trade is ₹25 per call after first 20 free calls per month . IIFL Minimum Brokerage is ₹0.05 per share (₹25 Min) and Call & Trade is ₹50 per call .

	ICICI Direct	IIFL
Minimum Brokerage	Minimum Brokerage : ₹35 per trade	Minimum Brokerage : ₹0.05 per share (₹25 Min)
Call & Trade	Call & Trade : ₹25 per call after first 20 free calls per month	Call & Trade : ₹50 per call
Stamp Duty *	Stamp Duty : Charges as per the state of residence	Stamp Duty : Charges as per the state of residence
DP Charges (on sell side)	DP Charges (on sell side) : 0.04% (Min ₹25 and Max ₹25,000)	DP Charges (on sell side) : 0.04% (minimum ₹25 per debit transaction)
Other Miscellaneous Charges	Other Miscellaneous Charges : -	Other Miscellaneous Charges : Advisory SMS - ₹50 per month

ICICI Direct vs IIFL Features

ICICI Direct and IIFL both offer a host of features, trading tools & platforms to their clients. Their comparative analysis is in the below table:

	ICICI Direct	IIFL
Trading Platform	Trading Platform : Trade Racer Web, Desktop, ICICI Direct Mobile App	Trading Platform : Trader terminal and IIFL Markets App
Placing orders through charts	Placing orders through charts : No	Placing orders through charts : No
Trading Alerts	Trading Alerts : Yes	Trading Alerts : No
Research and Advice / Trading Tips	Research and Advice / Trading Tips : 1	Research and Advice / Trading Tips : 0
Detailed Education Initiatives	Detailed Education Initiatives : Yes	Detailed Education Initiatives : Yes
Unique features & Offers	Unique features & Offers : Bullet Trading, Can trade in 32 exchanges through Saxo Trader	Unique features & Offers : Market mantra, IIFL calls, Loyalty points
Referral Program	Referral Program : -	Referral Program : 0
Margin Against Shares (Equity Cash) *	Margin Against Shares (Equity Cash) : Yes	Margin Against Shares (Equity Cash) : Yes
Margin Against Shares (Equity F&O) *	Margin Against Shares (Equity F&O) : Yes	Margin Against Shares (Equity F&O) : No

ICICI Direct vs IIFL Demat Account Charges

A comparative table of various demat account charges between ICICI Direct and IIFL is below:

	ICICI Direct	IIFL
Depository Service Provider	Depository Service Provider : CDSL and NSDL	Depository Service Provider : CDSL and NSDL
Account Opening Fee	Account Opening Fee : ₹975	Account Opening Fee : ₹750
Advance Deposit	Advance Deposit : ₹0 for ICICI Bank customers. ₹7500 for Non ICICI BANK customers.	Advance Deposit : Nil
AMC	AMC : ₹0	AMC : ₹0
Dematerialisation Charges	Dematerialisation Charges : ₹50 Per Demat Request Form and ₹3 For Each Certificates	Dematerialisation Charges : ₹15 per certificate + ₹40 as postal charges
Rematerialisation Charges	Rematerialisation Charges : ₹25 + CDSL charges at actual	Rematerialisation Charges : ₹15 per certificate or ₹15 for every 100 securities or part thereof whichever is higher + ₹40 for courier
Transaction Charges (Credit)	Transaction Charges (Credit) : -	Transaction Charges (Credit) : -
Transaction Charges (debit)	Transaction Charges (debit) : ₹0 for trader on ICICIDirect.com	Transaction Charges (debit) : 0.05% (Min ₹15 and max ₹100)
Pledge Creation Charges	Pledge Creation Charges : 0.02% or minimum of ₹50	Pledge Creation Charges : ₹50
Pledge Creation Confirmation Charges	Pledge Creation Confirmation Charges : If, ICICI Bank is counterparty: 0.02% or minimum of ₹35; If, ICICI Bank is not counterparty: 0.04% or minimum of ₹35	Pledge Creation Confirmation Charges : Nil
Pledge Invocation Charges	Pledge Invocation Charges : If, ICICI Bank is counterparty: 0.02% or minimum of ₹35; If, ICICI Bank is not counterparty: 0.04% or minimum of ₹35	Pledge Invocation Charges : Nil
Failed Instruction Charges	Failed Instruction Charges : ₹30	Failed Instruction Charges : Nil
Other Charges	Other Charges : 1. Mailing charges for non periodic statements and other communication, ₹50 for inland and ₹500.0 for foreign address. 2. ₹200 for restoring services if account is suspended for non payment of charges.	Other Charges : Nil

ICICI Direct vs IIFL Basic Details

ICICI Direct Year of Incorporation is 2000 and Total Number of Clients is 8,78,884 and Total Number of Branches is 154 . IIFL Year of Incorporation is 1996 and Total Number of Clients is 2,30,000+ and Total Number of Branches is 900 .

	ICICI Direct	IIFL
Year of Incorporation	Year of Incorporation : 2000	Year of Incorporation : 1996
Active Exchange Memberships	Active Exchange Memberships : NSE, BSE	Active Exchange Memberships : NSE, BSE, MCX, and NCDEX
Demat Services	Demat Services : Yes	Demat Services : Yes
Website	Website : http://www.icicidirect.com	Website : https://www.indiainfoline.com
Contact Details	Contact Details : 020-28307700	Contact Details : 022-400710000
Total Number of Clients	Total Number of Clients : 8,78,884	Total Number of Clients : 2,30,000+
Total Number of Branches	Total Number of Branches : 154	Total Number of Branches : 900
Products *	Products : investment banking, institutional broking, retail broking, private wealth management, and financial product distribution	Products : Investment banking, institutional broking, retail broking, private wealth management, and financial product distribution, currency and commodity broking

ICICI Direct vs IIFL Charts and Data

ICICI Direct and IIFL both offer a host of Charts & Data for better decision making to their clients. Their comparative analysis is in the below table:

	ICICI Direct	IIFL
Live data source	Live data source : NSE, BSE	Live data source : Yes
Advanced Charting tools	Advanced Charting tools : Yes	Advanced Charting tools : Yes
Multi-Chart Setup	Multi-Chart Setup : Yes	Multi-Chart Setup : No
No.of indicators	No.of indicators : 82	No.of indicators : 99
No.of charts can be opened	No.of charts can be opened : 6	No.of charts can be opened : 1
Live Scanners	Live Scanners : Yes	Live Scanners : No
Customizable screeners	Customizable screeners : No	Customizable screeners : No
Trading from charts	Trading from charts : No	Trading from charts : No
Compare Symbol performance on Chart	Compare Symbol performance on Chart : No	Compare Symbol performance on Chart : No
Options charts	Options charts : Yes	Options charts : Yes
Continuous futures charts	Continuous futures charts : Yes	Continuous futures charts : Yes
Intraday historical data for charts	Intraday historical data for charts : 20 days	Intraday historical data for charts : 20 days
End of Day historical data for charts	End of Day historical data for charts : 10 years	End of Day historical data for charts : 10 years
Corporate action adjusted charts	Corporate action adjusted charts : No	Corporate action adjusted charts : No
Back Testing	Back Testing : No	Back Testing : No
Options Chain	Options Chain : Yes	Options Chain : Yes
Heat Maps	Heat Maps : Yes	Heat Maps : Yes
Analytics	Analytics : Yes	Analytics : No
Price Ladder	Price Ladder : No	Price Ladder : No

ICICI Direct vs IIFL Leverage

Leverage

	ICICI Direct	IIFL
Equity Delivery	Equity Delivery : 5x with Interest	Equity Delivery : Upto 3x (18% Annual Interest)
Equity Intraday	Equity Intraday : Upto 25x	Equity Intraday : Upto 20x
Equity Futures	Equity Futures : 4x	Equity Futures : Upto 3x
Equity Options	Equity Options : 2x for shorting	Equity Options : 3x for shorting
Currency Futures	Currency Futures : NA	Currency Futures : Upto 2x
Currency Options	Currency Options : NA	Currency Options : 2x for shorting
Commodity Futures	Commodity Futures : NA	Commodity Futures : Upto 3x
Commodity Options	Commodity Options : -	Commodity Options :

ICICI Direct vs IIFL Orders

Orders

	ICICI Direct	IIFL
Cover Orders (CO)	Cover Orders (CO) : Yes	Cover Orders (CO) : Yes
Bracket orders / One Cancels Other (BO / OCO)	Bracket orders / One Cancels Other (BO / OCO) : No	Bracket orders / One Cancels Other (BO / OCO) : Yes
After Market Orders (AMO)	After Market Orders (AMO) : No	After Market Orders (AMO) : Yes
Buy Today Sell Tomorrow (BTST) *	Buy Today Sell Tomorrow (BTST) : Yes	Buy Today Sell Tomorrow (BTST) : Yes
Sell Today Buy Tomorrow (STBT) *	Sell Today Buy Tomorrow (STBT) : No	Sell Today Buy Tomorrow (STBT) : Yes
Good Till Cancelled (GTC) *	Good Till Cancelled (GTC) : Yes	Good Till Cancelled (GTC) : Yes

ICICI Direct vs IIFL Research and Advice / Trading Tips

Research and Advice / Trading Tips

	ICICI Direct	IIFL
Equity Trading Recommendation *	Equity Trading Recommendation : Yes	Equity Trading Recommendation : Yes
Equity Investment Recommendation *	Equity Investment Recommendation : Yes	Equity Investment Recommendation : Yes
Recommendation basis risk Profile *	Recommendation basis risk Profile : Yes	Recommendation basis risk Profile : Yes
Comparison *	Comparison : Yes	Comparison : Yes
Free Tips *	Free Tips : Yes	Free Tips : Yes
Daily Market report *	Daily Market report : Yes	Daily Market report : Yes
ETF research *	ETF research : Yes	ETF research : Yes
Quarterly Results *	Quarterly Results : Yes	Quarterly Results : Yes

ICICI Direct vs IIFL Franchisee / Authorized Person related information

Franchisee / Authorized Person related information

	ICICI Direct	IIFL
Availability for franchisee / AP	Availability for franchisee / AP : Yes	Availability for franchisee / AP : Yes
Investment required for Franchisee / AP	Investment required for Franchisee / AP : Rs.25,000 to Rs.2,00,000	Investment required for Franchisee / AP : Rs.75,000 to Rs.2,00,000

ICICI Direct vs IIFL Product & Services

ICICI Direct and IIFL both offer a host of Products & Services for a better trading experience for their clients. Their comparative analysis is in the below table:

	ICICI Direct	IIFL
Delivery Based Trading *	Delivery Based Trading : Yes	Delivery Based Trading : Yes
Margin Trading *	Margin Trading : Yes	Margin Trading : Yes
Call in Trade *	Call in Trade : Yes	Call in Trade : Yes
Trading in Both the exchanges *	Trading in Both the exchanges : Yes	Trading in Both the exchanges : Yes
Limit Order *	Limit Order : Yes	Limit Order : Yes
3-in-1 On-line Trading Account *	3-in-1 On-line Trading Account : Yes	3-in-1 On-line Trading Account : No
NRI Services *	NRI Services : Yes	NRI Services : Yes
SMS Alerts *	SMS Alerts : Yes	SMS Alerts : Yes
Offers Multiple Plan *	Offers Multiple Plan : Yes	Offers Multiple Plan : Yes
IPO Investment *	IPO Investment : Yes	IPO Investment : Yes
Portfolio Analysis *	Portfolio Analysis : Yes	Portfolio Analysis : Yes
Advanced Charting Features *	Advanced Charting Features : Yes	Advanced Charting Features : Yes
Brokerage Calculator *	Brokerage Calculator : No	Brokerage Calculator : No
Margin Calculator *	Margin Calculator : No	Margin Calculator : No
Stop Loss Order *	Stop Loss Order : Yes	Stop Loss Order : Yes
Bracket Orders & Trailing Stop Loss *	Bracket Orders & Trailing Stop Loss : Yes	Bracket Orders & Trailing Stop Loss : Yes
Equity Future & Option Trading *	Equity Future & Option Trading : Yes	Equity Future & Option Trading : Yes
Currency Future & Option Trading *	Currency Future & Option Trading : Yes	Currency Future & Option Trading : Yes
Market Trading *	Market Trading : Yes	Market Trading : Yes
Monthly & Yearly Plan *	Monthly & Yearly Plan : No	Monthly & Yearly Plan : No
Aumtomated Trading *	Aumtomated Trading : No	Aumtomated Trading : No

ICICI Direct vs IIFL Customer Services

ICICI Direct and IIFL both offer a host of Customer service options to their clients to quickly solve their queries or grievances if any. Their comparative analysis is in the below table:

	ICICI Direct	IIFL
Toll Free Number *	Toll Free Number : No	Toll Free Number : No
Live Chat Facility *	Live Chat Facility : No	Live Chat Facility : No
Email Facility *	Email Facility : Yes	Email Facility : Yes
Branch Offices *	Branch Offices : Yes	Branch Offices : Yes
Customer Care *	Customer Care : Yes	Customer Care : Yes
Community Service *	Community Service : Yes	Community Service : Yes
Relationship Manager *	Relationship Manager : -	Relationship Manager : -
24/7 Support *	24/7 Support : No	24/7 Support : No

ICICI Direct vs IIFL Other Investement

ICICI Direct and IIFL both offer a lot of investment avenues apart from Stock trading on their platforms to their clients to make a better trading experience. Their comparative analysis is in the below table:

	ICICI Direct	IIFL
Commodity Trading *	Commodity Trading : No	Commodity Trading : Yes
Investment in ETFs *	Investment in ETFs : Yes	Investment in ETFs : Yes
Investment in Mutual Funds *	Investment in Mutual Funds : Yes	Investment in Mutual Funds : Yes
Investment in Bonds *	Investment in Bonds : Yes	Investment in Bonds : Yes
Investment in Corporate Debt instruments *	Investment in Corporate Debt instruments : Yes	Investment in Corporate Debt instruments : Yes
Insurance Services *	Insurance Services : Yes	Insurance Services : Yes
Banking Services *	Banking Services : Yes	Banking Services : No

ICICI Direct vs IIFL Trading PlatForm

ICICI Direct and IIFL both offer a host of Trading Platform for a better trading experience for their clients. Their comparative analysis is in the below table:

	ICICI Direct	IIFL
Web Platform *	Web Platform : Yes	Web Platform : Yes
Android Mobile App *	Android Mobile App : Yes	Android Mobile App : Yes
Desktop Windows *	Desktop Windows : Yes	Desktop Windows : Yes
Desktop Mac *	Desktop Mac : Yes	Desktop Mac : No
I-Pad App *	I-Pad App : Yes	I-Pad App : Yes
Virtual Trading *	Virtual Trading : Yes	Virtual Trading : -
iPhone Mobile App *	iPhone Mobile App : Yes	iPhone Mobile App : Yes

ICICI Direct vs IIFL Company Information

	ICICI Direct	IIFL
Financials *	Financials : Yes	Financials : Yes
News *	News : -	News :
Company Analysis *	Company Analysis : Yes	Company Analysis : Yes
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