ICICI Direct vs SAS Online (Compare ICICI Direct vs SAS Online)

So many brokers are offering stock trading & Demat services in India, which one is best, which one provides the services at the lowest price, provides best mobile trading application, the best research team, etc. All answers to your questions would be available here.

Here we provide side by side comparison between ICICI Direct vs SAS Online, Below comparison of ICICI Direct vs SAS Online highlights the variations of Brokerage charges & services offered, Compare their ratings, brokerage & AMC charges, Investment choices, Customer Service, Demat Account, features, Platforms, and running offers.

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One on One comparison of ICICI Direct vs SAS Online is given below:

ICICI Direct

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SAS Online

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	ICICI Direct	SAS Online

About The Brokers	ICICI Direct : "ICICIdirect.com, an award winning, pioneering online broking platform, The platform not only offers convenient ways to invest in Equity, Derivatives, Currency Futur >>> more	SAS Online : "SAS Online makes its mark in the discount trading space by providing clients with most affordable broking plans " >>> more
Find More Information about the Broker :	ICICI Direct : OVERVIEW BROKERAGE PRODUCTS & SERVICES TRADING PLATFORM & TOOLS RATING	SAS Online : OVERVIEW BROKERAGE PRODUCTS & SERVICES TRADING PLATFORM & TOOLS RATING
Type of Broker	ICICI Direct : Full Service Broker	SAS Online : Discount Broker
Promo/offers	ICICI Direct : Special Offer: Free Futures Trading + Intraday Trading charges at Flat ₹20 + Commodity & Currency Derivative at Flat ₹20. Get the offer	SAS Online : Special Offer: Flat Brokerage of ₹9/ executed order or ₹999/ month,Trade unlimited across segments with zero brokerage.Get the offer
Advantage	ICICI Direct : 3-in-1 online trading account. Security of your investment & money 24/7 customer service. Easy-to-use website. Innovative offerings like - Margin, MarginPlus, BTST, SPOT. Derivatives trading,NRI services, mutual funds, IPOs and on-line life insurance. Own DP services Award winning research services Instant payout for your stocks sold (eATM) By Subscribing ICICI Direct Neo Plan you get ZERO BROKERAGE IN FUTURES, RS 20 UNLIMITED PER ORDER BROKERAGE IN OPTIONS AND INTRADAY EQUITY !	SAS Online : Cheapest Rs 9 flat-fee trades. Unlimited Trading Plan to offer. Own DP services Pay when you use, if not trading in any month then no monthly charges.
Disadvantage	ICICI Direct : Very High delivery brokerage. Not a good fit for small and penny stock traders. Charges for trading terminal usage. High Minimum Brokerage Charges.	SAS Online : No support for NRI trading. Does not facility to invest in IPO. Does not provide facility to invest in Mutual Funds,Bonds.
Why This	ICICI Direct : A Unique 3-in-1 On-line Trading Account, which includes ICICI Bank Account, ICICI Trading Account and ICICI Demat Account, is the key offering for retail stock market investors in India. Security: Instead of transferring monies to a broker's pool or towards deposits, you can manage your own demat and bank accounts when you trade through ICICIdirect.com. It provides you the flexibility to pay only when you trade. Largest Equity E-Broking House with >40 Lac customers. Share trading in both NSE and BSE, innovative offerings like - Margin, MarginPlus, BTST, SPOT, Derivatives trading, overseas trading, mutual funds, IPOs and on-line life insurance. Call-n-Trade: you can place orders securely over the telephone with the Call N Trade service. Award Winning Research	SAS Online : Rs 9 per trade Plan or 1 Paisa, One of the lowest Broking charges in India. It offers Plan for unlimited Trading across segments. It offers Margin against the shares. They have their own Demat services.

ICICI Direct vs SAS Online Account Opening & AMC Charges

ICICI Direct Trading Account Opening Fee is ₹0 and SAS Online Trading Account Opening Fee is ₹200 . ICICI Direct Demat Account AMC is ₹300 (2nd year onwards) and SAS Online Demat Account AMC is ₹200 .

	ICICI Direct	SAS Online
Trading Account Opening Fee	Trading Account Opening Fee : ₹0	Trading Account Opening Fee : ₹200
Demat Account Opening Fee	Demat Account Opening Fee : ₹0	Demat Account Opening Fee : ₹200
Demat Account AMC	Demat Account AMC : ₹300 (2nd year onwards)	Demat Account AMC : ₹200
Trading Account AMC	Trading Account AMC : ₹0	Trading Account AMC : ₹0

ICICI Direct vs SAS Online Brokerage Charges

ICICI Direct Brokerage Charges Equity Delivery is 0.55% and Equity Intraday is 0.275% and Equity Options is ₹95 per lot . SAS Online Brokerage Charges Equity Delivery is ₹9 per executed order and Equity Intraday is ₹9 per executed order and Equity Options is ₹9 per executed order .

	ICICI Direct			SAS Online
Plan Name	Plan Name : I-Secure Plan	Plan Name : ICICIDirect Neo Plan	Plan Name : ICICIDirect Prime	Plan Name : Flat Fee Plan	Plan Name : Fixed Monthly Plan
Equity Delivery	Equity Delivery : 0.55%	Equity Delivery : 0.55%	Equity Delivery : 0.15% to 0.27%	Equity Delivery : ₹9 per executed order	Equity Delivery : ₹0
Equity Intraday	Equity Intraday : 0.275%	Equity Intraday : Rs 20 per order	Equity Intraday : 0.015% to 0.027%	Equity Intraday : ₹9 per executed order	Equity Intraday : ₹0
Equity Future	Equity Future : 0.05%	Equity Future : Rs 0 (Free)	Equity Future : 0.015% to 0.027%	Equity Future : ₹9 per executed order	Equity Future : ₹0
Equity Options	Equity Options : ₹95 per lot	Equity Options : Rs 20 per order	Equity Options : Rs 20 to Rs 40 Per Lot	Equity Options : ₹9 per executed order	Equity Options : ₹0
Currency Futures	Currency Futures : Rs 20 per order	Currency Futures : Rs 20 per order	Currency Futures : Rs 20 per Lot	Currency Futures : ₹9 per executed order	Currency Futures : ₹0
Currency Options	Currency Options : Rs 20 per order	Currency Options : Rs 20 per order	Currency Options : Rs 20 per Lot	Currency Options : ₹9 per executed order	Currency Options : ₹0
Monthly Fee	Monthly Fee : NA	Monthly Fee : -	Monthly Fee : Rs. 299 to 2999 per month	Monthly Fee : NA	Monthly Fee : ₹999/ month separate for Eq / CD/ MCX
Margin Trading	Margin Trading : 0.05% - 0.03%	Margin Trading : 0.05% - 0.03%	Margin Trading : 0.024% to 0.04% per day	Margin Trading : YES	Margin Trading : -
Commodity Futures	Commodity Futures : Rs 20 per order	Commodity Futures : Rs 20 per order	Commodity Futures : Rs 20 per Lot	Commodity Futures : ₹9 per executed order	Commodity Futures : ₹0
Commodity Options	Commodity Options : Rs 20 per order	Commodity Options : Rs 20 per order	Commodity Options : Rs 20 per Lot	Commodity Options : ₹9 per executed order	Commodity Options : ₹0

ICICI Direct vs SAS Online Transaction Charges (Per Crore)

ICICI Direct Transaction Charges (Per Crore) Equity Future is ₹180 per Cr (0.0018%) and Equity Options is ₹5000 per Cr (0.05%) (on premium) . SAS Online Transaction Charges (Per Crore) Equity Future is 0.0022% (₹220/crore) and Equity Options is 0.055% (₹5500/crore) on premium .

	ICICI Direct	SAS Online
Equity Delivery	Equity Delivery : NSE ₹310 per Cr (0.0031%) \| BSE ₹280 per Cr (0.0028%) (each side)	Equity Delivery : 0.00325% (₹325/crore)
Equity Intraday	Equity Intraday : NSE ₹310 per Cr (0.0031%) \| BSE ₹280 per Cr (0.0028%) (each side)	Equity Intraday : 0.00325% (₹325/crore)
Equity Future *	Equity Future : ₹180 per Cr (0.0018%)	Equity Future : 0.0022% (₹220/crore)
Equity Options *	Equity Options : ₹5000 per Cr (0.05%) (on premium)	Equity Options : 0.055% (₹5500/crore) on premium
Currency Futures *	Currency Futures : ₹120 per Cr (0.0012%)	Currency Futures : 0.0012% (₹120/crore)
Currency Options	Currency Options : ₹5000 per Cr (0.05%) (on premium)	Currency Options : 0.045% (₹4500/crore) on premium
Commodity	Commodity : NA	Commodity : Non-Agri: 0.0036% (₹360/crore)

ICICI Direct vs SAS Online Other Charges

ICICI Direct Minimum Brokerage is ₹35 per trade and Call & Trade is ₹25 per call after first 20 free calls per month . SAS Online Minimum Brokerage is ₹0 and Call & Trade is ₹20 per trader .

	ICICI Direct	SAS Online
Minimum Brokerage	Minimum Brokerage : ₹35 per trade	Minimum Brokerage : ₹0
Call & Trade	Call & Trade : ₹25 per call after first 20 free calls per month	Call & Trade : ₹20 per trader
Stamp Duty *	Stamp Duty : Charges as per the state of residence	Stamp Duty : Charges as per the state of residence
DP Charges (on sell side)	DP Charges (on sell side) : 0.04% (Min ₹25 and Max ₹25,000)	DP Charges (on sell side) : ₹9 + ₹5.5 (CDSL) per scrip
Other Miscellaneous Charges	Other Miscellaneous Charges : -	Other Miscellaneous Charges : 0.01% or ₹9 per executed order, whichever is lower

ICICI Direct vs SAS Online Features

ICICI Direct and SAS Online both offer a host of features, trading tools & platforms to their clients. Their comparative analysis is in the below table:

	ICICI Direct	SAS Online
Trading Platform	Trading Platform : Trade Racer Web, Desktop, ICICI Direct Mobile App	Trading Platform : NEST, NOW, Alpha Trader, Web and Mobile
Placing orders through charts	Placing orders through charts : No	Placing orders through charts : Yes
Trading Alerts	Trading Alerts : Yes	Trading Alerts : Yes
Research and Advice / Trading Tips	Research and Advice / Trading Tips : 1	Research and Advice / Trading Tips : No
Detailed Education Initiatives	Detailed Education Initiatives : Yes	Detailed Education Initiatives : No
Unique features & Offers	Unique features & Offers : Bullet Trading, Can trade in 32 exchanges through Saxo Trader	Unique features & Offers : MF , MF SIP
Referral Program	Referral Program : -	Referral Program : Yes
Margin Against Shares (Equity Cash) *	Margin Against Shares (Equity Cash) : Yes	Margin Against Shares (Equity Cash) : Yes
Margin Against Shares (Equity F&O) *	Margin Against Shares (Equity F&O) : Yes	Margin Against Shares (Equity F&O) : Yes

ICICI Direct vs SAS Online Demat Account Charges

A comparative table of various demat account charges between ICICI Direct and SAS Online is below:

	ICICI Direct	SAS Online
Depository Service Provider	Depository Service Provider : CDSL and NSDL	Depository Service Provider : NSDL
Account Opening Fee	Account Opening Fee : ₹0	Account Opening Fee : ₹200
Advance Deposit	Advance Deposit : ₹0 for ICICI Bank customers. ₹7500 for Non ICICI BANK customers.	Advance Deposit : Nil
AMC	AMC : ₹0	AMC : ₹0
Dematerialisation Charges	Dematerialisation Charges : ₹50 Per Demat Request Form and ₹3 For Each Certificates	Dematerialisation Charges : ₹2 per certificate + courier charges of ₹35 per demat request for every 500 grams
Rematerialisation Charges	Rematerialisation Charges : ₹25 + CDSL charges at actual	Rematerialisation Charges : ₹25 per certificate or 0.05% of the value whichever is higher + Depository charges at actuals
Transaction Charges (Credit)	Transaction Charges (Credit) : -	Transaction Charges (Credit) : NA
Transaction Charges (debit)	Transaction Charges (debit) : ₹0 for trader on ICICIDirect.com	Transaction Charges (debit) : ₹9 per debit instruction
Pledge Creation Charges	Pledge Creation Charges : 0.02% or minimum of ₹50	Pledge Creation Charges : ₹50 per transaction
Pledge Creation Confirmation Charges	Pledge Creation Confirmation Charges : If, ICICI Bank is counterparty: 0.02% or minimum of ₹35; If, ICICI Bank is not counterparty: 0.04% or minimum of ₹35	Pledge Creation Confirmation Charges : Nil
Pledge Invocation Charges	Pledge Invocation Charges : If, ICICI Bank is counterparty: 0.02% or minimum of ₹35; If, ICICI Bank is not counterparty: 0.04% or minimum of ₹35	Pledge Invocation Charges : ₹50 per transaction
Failed Instruction Charges	Failed Instruction Charges : ₹30	Failed Instruction Charges : ₹30 per transaction
Other Charges	Other Charges : 1. Mailing charges for non periodic statements and other communication, ₹50 for inland and ₹500.0 for foreign address. 2. ₹200 for restoring services if account is suspended for non payment of charges.	Other Charges : Demat Rejection Charges: ₹35 per rejection for every 500 gms SLB Charges: For Security Borrowing: ₹25 plus Depository charges, For Security Lending: ₹25 plus Depository charges.

ICICI Direct vs SAS Online Basic Details

ICICI Direct Year of Incorporation is 2000 and Total Number of Clients is 2752864 and Total Number of Branches is 154 . SAS Online Year of Incorporation is 2013 and Total Number of Clients is 19953 and Total Number of Branches is 1 .

	ICICI Direct	SAS Online
Year of Incorporation	Year of Incorporation : 2000	Year of Incorporation : 2013
Active Exchange Memberships	Active Exchange Memberships : NSE, BSE	Active Exchange Memberships : NSE, BSE, MCX
Demat Services	Demat Services : Yes	Demat Services : No
Website	Website : http://www.icicidirect.com	Website : https://sasonline.in/
Contact Details	Contact Details : 020-28307700	Contact Details : 011- 4040 9 999
Total Number of Clients	Total Number of Clients : 2752864	Total Number of Clients : 19953
Total Number of Branches	Total Number of Branches : 154	Total Number of Branches : 1
Products *	Products : investment banking, institutional broking, retail broking, private wealth management, and financial product distribution	Products : ALPHA Web, ALPHA Trader and ALPHA Mobile (Omnesys

ICICI Direct vs SAS Online Leverage

Leverage

	ICICI Direct	SAS Online
Equity Delivery	Equity Delivery : 5x with Interest	Equity Delivery : 1x (no margin)
Equity Intraday	Equity Intraday : Upto 25x	Equity Intraday : 13x to 20x with CO (Intraday), 5x to 9x for MIS (Intraday)
Equity Futures	Equity Futures : 4x	Equity Futures : 5x with CO (Intraday), 2x for MIS (Intraday)
Equity Options	Equity Options : 2x for shorting	Equity Options : 2x for selling 100% premium amount for buying
Currency Futures	Currency Futures : NA	Currency Futures : 2x trading margin
Currency Options	Currency Options : NA	Currency Options : 2x for selling 100% premium amount for buying
Commodity Futures	Commodity Futures : NA	Commodity Futures : NA
Commodity Options	Commodity Options : -	Commodity Options : -
F&O (Eq, Curr, Comm)	F&O (Eq, Curr, Comm) : -	F&O (Eq, Curr, Comm) : -

ICICI Direct vs SAS Online Orders

Orders

	ICICI Direct	SAS Online
Cover Orders (CO)	Cover Orders (CO) : Yes	Cover Orders (CO) : Yes
Bracket orders / One Cancels Other (BO / OCO)	Bracket orders / One Cancels Other (BO / OCO) : No	Bracket orders / One Cancels Other (BO / OCO) : Yes
After Market Orders (AMO)	After Market Orders (AMO) : No	After Market Orders (AMO) : Yes
Buy Today Sell Tomorrow (BTST) *	Buy Today Sell Tomorrow (BTST) : Yes	Buy Today Sell Tomorrow (BTST) : Yes
Sell Today Buy Tomorrow (STBT) *	Sell Today Buy Tomorrow (STBT) : No	Sell Today Buy Tomorrow (STBT) : No
Good Till Cancelled (GTC) *	Good Till Cancelled (GTC) : Yes	Good Till Cancelled (GTC) : No

ICICI Direct vs SAS Online Research and Advice / Trading Tips

Research and Advice / Trading Tips

	ICICI Direct	SAS Online
Equity Trading Recommendation *	Equity Trading Recommendation : Yes	Equity Trading Recommendation : No
Equity Investment Recommendation *	Equity Investment Recommendation : Yes	Equity Investment Recommendation : No
Recommendation basis risk Profile *	Recommendation basis risk Profile : Yes	Recommendation basis risk Profile : No
Comparison *	Comparison : Yes	Comparison : No
Free Tips *	Free Tips : Yes	Free Tips : No
Daily Market report *	Daily Market report : Yes	Daily Market report : No
ETF research *	ETF research : Yes	ETF research : No
Quarterly Results *	Quarterly Results : Yes	Quarterly Results : No

ICICI Direct vs SAS Online Franchisee / Authorized Person related information

Franchisee / Authorized Person related information

	ICICI Direct	SAS Online
Availability for franchisee / AP	Availability for franchisee / AP : Yes	Availability for franchisee / AP : No
Investment required for Franchisee / AP	Investment required for Franchisee / AP : Rs.25,000 to Rs.2,00,000	Investment required for Franchisee / AP : NA

ICICI Direct vs SAS Online Product & Services

ICICI Direct and SAS Online both offer a host of Products & Services for a better trading experience for their clients. Their comparative analysis is in the below table:

	ICICI Direct	SAS Online
Delivery Based Trading *	Delivery Based Trading : Yes	Delivery Based Trading : Yes
Margin Trading *	Margin Trading : Yes	Margin Trading : No
Call in Trade *	Call in Trade : Yes	Call in Trade : Yes
Trading in Both the exchanges *	Trading in Both the exchanges : Yes	Trading in Both the exchanges : Yes
Limit Order *	Limit Order : Yes	Limit Order : No
3-in-1 On-line Trading Account *	3-in-1 On-line Trading Account : Yes	3-in-1 On-line Trading Account : No
NRI Services *	NRI Services : Yes	NRI Services : No
SMS Alerts *	SMS Alerts : Yes	SMS Alerts : No
Offers Multiple Plan *	Offers Multiple Plan : Yes	Offers Multiple Plan : Yes
IPO Investment *	IPO Investment : Yes	IPO Investment : No
Portfolio Analysis *	Portfolio Analysis : Yes	Portfolio Analysis : Yes
Advanced Charting Features *	Advanced Charting Features : Yes	Advanced Charting Features : Yes
Brokerage Calculator *	Brokerage Calculator : No	Brokerage Calculator : Yes
Margin Calculator *	Margin Calculator : No	Margin Calculator : No
Stop Loss Order *	Stop Loss Order : Yes	Stop Loss Order : Yes
Bracket Orders & Trailing Stop Loss *	Bracket Orders & Trailing Stop Loss : Yes	Bracket Orders & Trailing Stop Loss : Yes
Equity Future & Option Trading *	Equity Future & Option Trading : Yes	Equity Future & Option Trading : Yes
Currency Future & Option Trading *	Currency Future & Option Trading : Yes	Currency Future & Option Trading : Yes
Market Trading *	Market Trading : Yes	Market Trading : No
Monthly & Yearly Plan *	Monthly & Yearly Plan : No	Monthly & Yearly Plan : Yes
Aumtomated Trading *	Aumtomated Trading : No	Aumtomated Trading : No

ICICI Direct vs SAS Online Customer Services

ICICI Direct and SAS Online both offer a host of Customer service options to their clients to quickly solve their queries or grievances if any. Their comparative analysis is in the below table:

	ICICI Direct	SAS Online
Toll Free Number *	Toll Free Number : No	Toll Free Number : No
Live Chat Facility *	Live Chat Facility : No	Live Chat Facility : No
Email Facility *	Email Facility : Yes	Email Facility : Yes
Branch Offices *	Branch Offices : Yes	Branch Offices : No
Customer Care *	Customer Care : Yes	Customer Care : Yes
Community Service *	Community Service : Yes	Community Service : No
Relationship Manager *	Relationship Manager : -	Relationship Manager : No
24/7 Support *	24/7 Support : No	24/7 Support : -

ICICI Direct vs SAS Online Other Investement

ICICI Direct and SAS Online both offer a lot of investment avenues apart from Stock trading on their platforms to their clients to make a better trading experience. Their comparative analysis is in the below table:

	ICICI Direct	SAS Online
Commodity Trading *	Commodity Trading : No	Commodity Trading : Yes
Investment in ETFs *	Investment in ETFs : Yes	Investment in ETFs : Yes
Investment in Mutual Funds *	Investment in Mutual Funds : Yes	Investment in Mutual Funds : No
Investment in Bonds *	Investment in Bonds : Yes	Investment in Bonds : No
Investment in Corporate Debt instruments *	Investment in Corporate Debt instruments : Yes	Investment in Corporate Debt instruments : No
Insurance Services *	Insurance Services : Yes	Insurance Services : No
Banking Services *	Banking Services : Yes	Banking Services : No

ICICI Direct vs SAS Online Trading PlatForm

ICICI Direct and SAS Online both offer a host of Trading Platform for a better trading experience for their clients. Their comparative analysis is in the below table:

	ICICI Direct	SAS Online
Web Platform *	Web Platform : Yes	Web Platform : Yes
Android Mobile App *	Android Mobile App : Yes	Android Mobile App : Yes
Desktop Windows *	Desktop Windows : Yes	Desktop Windows : Yes
Desktop Mac *	Desktop Mac : Yes	Desktop Mac : No
I-Pad App *	I-Pad App : Yes	I-Pad App : No
Virtual Trading *	Virtual Trading : Yes	Virtual Trading : Yes
iPhone Mobile App *	iPhone Mobile App : Yes	iPhone Mobile App : Yes
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